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Reaching Girls With MobiGirl Media's Girl-Friendly Mobile Ad Network

socalTECH

However, Mobigirl Media (www.mobigirlmedia.com), a new mobile advertising network, is looking to change that by specifically creating an ad network focused on girls. Jennifer Noonan: Mobigirl Media is the only mobile ad network targeting girls. We''re not the first mobile ad network. What are you all about?

Mobile 208
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Specific Media Promotes Schulz

socalTECH

Irvine-based Specific Media , a provider of contextual, online advertising services, announced today that it has promoted Jon Schluz to Executive Vice President. According to Specific Media, Schulz will help the firm develop overall company strategy and direction. Schulz had joined the firm in 2008. READ MORE>>.

Media 160
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Machinima Lays Off Most Employees, Ceases Operations, Say Reports

socalTECH

Machinima , which had been the poster child for Southern California's multi-channel-network (MCN) boom, has laid off most of its employees and ceased its operations , according to reports. The shutdown comes after a reorganization of the digital properties of AT&T, as well as its Otter Media subsidiary. READ MORE>>.

Report 127
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Breakout Companies of 2008

SoCal Tech Calendar

Thursday, February 26, 2009 -- Breakout Companies of 2008. Amidst many of the financial challenges of 2008, several San Diego companies achieved successful milestones, financial growth, or other accomplishments that set them apart from the pack. San Diego Venture Group.

Company 100
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Specific Media Taps Investment Banker As Corp Dev Head

socalTECH

Irvine-based Specific Media has recruited an investment banker to head up its business development efforts, fresh off its acquisition of onetime social networking king MySpace. According to Specific Media, it has hired Scott Schopen , former investment banker at Piper Jaffray, as Vice President of Corporate Development at the firm.

Media 157
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What Jonah @Peretti, CEO of BuzzFeed, Sees in the Future of Digital Media

Both Sides of the Table

It conjures up a range of emotions anytime I’ve privately expressed my opinion to thought leaders in our industry that I believe it is one of the most innovative companies in digital media. Some, of course, agree with me that BuzzFeed has been and continues to be the gold standard innovator in digital media to emulate.

Buzzfeed 210
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People Media Acquired By Match.com

socalTECH

Los Angeles-based People Media , which operates an online network of vertically focused dating sites, has been acquired by IAC's Match.com. People Media was owned by American Capital Ltd. People Media was owned by American Capital Ltd. Match.com said that People Media had $11.6M

Media 113