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How to Solve the Biggest Frustration Marketers Have With Social

Both Sides of the Table

What you really want to know is which campaigns drove “bottom of funnel activities” such as: Purchases, newsletter signups, subscribers, comments and so forth in the same way you’d be tracking this on Google Analytics for your SEO / SEM campaigns, direct referrals, etc.

Marketing 307
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This Week in VC Episode 6 with @Jason Calacanis: Best One Yet

Both Sides of the Table

Following Microsoft’s addressable advertising trials with NBC in June 2009, many suspect that Google’s investment may have some defensive motivations, as well. Swipely – Blippy competitor founded by TellMe founder, Angus Davis, in Fall 2009. Invidi is based in New York and founded in 2000. Paperless billing for consumers.