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Viewdle Being Acquired By Google, Says Report

socalTECH

Viewdle, which was originally backed by Santa Monica based venture firm Anthem Venture Partners, was originally founded in Kiev, and now has operations sprinkled around the globe. Viewdle originally received funding from Anthem's Brian Mesic and Samit Varma; Viewdle had been fairly visible in the Los Angeles startup scene back in 2010.

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TrueCar.com, Zag Sponsor Pebble Beach Concours d'Elegance

socalTECH

Santa Monica-based firms TrueCar.com and Zag announced last night that the two companies are becoming official sponsors of the 2010 Pebble Beach Concours d'Elegance. TrueCar operates an online site which provides pricing data on cars, based on the actual sales prices from local dealers.

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CODA Automotive Begins Taking Deposits On Cars

socalTECH

Santa Monica-based CODA Automotive is now taking deposits on the firm's upcoming, electric car, the CODA Sedan, the firm said today. CODA said it anticipates it will start delivering a limited number of vehicles by the end of 2010.

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TrueCar Swizzles Billing Model, After Pressure From States

socalTECH

Santa Monica-based TrueCar , the online auto buying site led by Scott Painter, said Monday that it is addressing compliance issues and concerns with its service with a change to its billing model.

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TechZulu Presents: Financing A Startup

Tech Zulu Event

28th, 2010 - 7:00 p.m. Where: Coloft, 920 Santa Monica Blvd. Santa Monica, CA 90401. Price: FREE. So join us for this totally FREE and great event we have lined up and learn what it will take and how you will get to financing your startup. Event Details: When: Thursday, Oct. to 10:00 p.m. RSVP: [link].

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This Week in VC with Om Malik & Paul Jozefak

Both Sides of the Table

An investment doesn’t guarantee your product will suddenly be on the investor’s price sheet. Founded in April/May 2010 by Diego Berdakin (Ex-Slingshot Labs) and Josh Berman (Ex-Slingshot Labs, MySpace Co-founder) in Santa Monica, CA. first vertical to launch by 2010 Holiday Season.

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StartupDemo Is Shaping Up Nicely

Tech Zulu Event

Founded in 2006, Demand Media is headquartered in Santa Monica, CA with offices in Bellevue, WA, Austin, TX, New York, NY and London, UK. A co-working space based out of Santa Monica, CA, Coloft feels that Entrepreneurs are of a different breed; put them in a room together, and they are just that much more effective.