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Cause Investing & Social Impact
Date: February 26, 2019
Location: Santa Monica
Cause Investing & Social Impact MarTech Investors, MarTech, Brands Benefit from Digital Charity Tools. LAVA. Digital has brought about a sea change on the economics of good works. Supporting social causes isn’t soft sophistry, but a hard business opportunity. Media tech has enabled more efficient—and profitable!—ways of fundraising and extending philanthropy. New tools and models have remade cause marketing as a profit center, no longer relegated to the charity ghetto. Campaigns on issues like diversity, anti-bullying, environmentalism reach millions in an instant, changing hearts and minds, affecting positive contributions to society and generating profits. Investors, too, are putting money where their hearts are. See http://www.lava.org
More information: http://www.lava.org
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