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New Owner Looks To Sell Tsavo Media, Sees Yahoo Penalty Fees

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The new owner of former Los Angeles startup Tsavo Media , Canadian-firm Cyberplex , said today that it is looking for "strategic alternatives" for the unit of the firm, after a fiasco involving Yahoo's traffic quality reporting system. Cyberplex said that Tsavo Media was informed that it will be required to pay Yahoo approximately $4.8

Ross Levinsohn leaves Yahoo

Tech Zulu Event

Ross Levinsohn the then interim CEO has today left Yahoo. Ross Levinsohn has left Yahoo and has not revealed his next task yet. Marissa.

myfab5 Wanst to Reinvent The Way You Find Food | Interview With Co-Founder Calvin Schemanski

Tech Zulu Event

To answer these questions you begin reading multiple reviews for multiple businesses until you feel you have enough information to make a decision.

DivX Sues Yahoo

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San Diego-based DivX said Thursday that it has filed a lawsuit against Yahoo! for breach of contract, after Yahoo notified the firm that it intends to breach its two-year advertising services agreement with DivX. The lawsuit was filed in the California Superior Court in Santa Clara County. READ MORE

Yahoo Confirms Ross Levinsohn Hire

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Internet portal Yahoo confirmed Wednesday afternoon that it has hired Ross Levinsohn , former head of Fox Interactive Media, and current venture capitalist at Fuse Capital, as its new Executive Vice President of Americas. Tags: yahoo ross levinsohn executive media content News of the hiring was first reported by AllThingsD.

magnify360 Launches Advertising Optimization Tool

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Los Angeles-based magnify360, a provider of web page optimization tools, has lauched a new product for optimizing Google AdWords advertising, the firm announced today. magnify360 said it will be adding support for similar campaign tools for Yahoo, MSN, Comssion Junction, and Atlas this quarter. READ MORE

Interview: Jason Lehmbeck, Co-Founder and CEO of DataPop

InfoChachkie

Messenger : Jason Lehmbeck , Co-Founder and CEO of DataPop , former VP of Emerging Ad Products at Overture Services and Yahoo! ows are lower.

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How Online Video Companies Can Increase Margin and Build Better Businesses

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But you must work hard to develop alternate distribution at websites like Yahoo!, margin range to more sustainable 50-60% margin businesses.

DataPop Gets $1.7M

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Los Angeles-based DataPop , a new paid search ad management firm started by a pair of Overture/Yahoo Search Marketing veterans, has raised $1.7M in a Series A funding round, the company said this morning. DataPop was founded Jason Lehmbeck and John Zimmerman, both of whom have been at Overture and Yahoo! READ MORE>>.

Advertising Wants to be Measurable – An Investment Thesis

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When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. Yahoo!

Interview with Howard Lindzon, StockTwits

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think the financial vertical offers lots of native ideas, that aren't just display advertised based, because of all of our information and data.

Ideas 20

The Guy Who Took on Google (and now LinkedIn): Mike Yavonditte

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Instead, they tried to use their search position to offer a portal like Excite and Yahoo! Love it. Thank you, John. were doing. Finance.

Learning The Ropes Of Internet Video With Michael Tringe and CreatorUp

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We want to provide information on how you tell a story, and how you keep people engaged. What is CreatorUp all about? What's your background?

Interview with Wes Nichols, MarketShare

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Advertisers are known for their creative focus, not focus on analytics. We spoke with Wes Nichols , the firm's co-founder and CEO. Thanks!

63 Los Angeles Entrepreneurs To Be Proud Of

SoCal Delicious

socalTECH.com is the most respected and most read sources of information on Southern California’s technology and venture capital industry.

Tech Titans Peter Thiel, Matt Jacobson, Cameron and Tyler Winklevoss, Mich Mathews, Elon Musk Buy Homes in Los Angeles

SoCal Delicious

NAME Yahoo. Another client, Oracle co-founder Larry Ellison, just closed on a deal to buy ex- Yahoo. Advertise Locally on WSJ.com.

The 7 “Free” Ways to Get Traffic on the Web

Jason Nazar

Other than paying for traffic with advertising, there are only so many ways to get people to show up at your door. Refreshing Content – I go back daily to sites like TechCrunch , GigaOm , Drudge Report , Huffington Post , WSJ , Neatorama ,because they have topical , informative , biting , controversial content that is always refreshed.

Sites 13

Social Networking (the Shorter Version) Past, Present, Future

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Yahoo! Yahoo! There will be other layers including place information and open-source data. 7. cheap accessible digital hardware].

Ace Metrix Names Bunchball's Daboll As CEO

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Los Angeles-based Ace Metrix , which operates an online service which helps televisoin advertisers determine the effectiveness of their advertising and creative, said today it has named Peter Daboll as CEO of the company. He also had served at Chief of Insights at Yahoo!, and also was President and CEO of ComScore Media Metrix.

Digital LA - Digital Drinks @ Les Deux

SoCal Tech Calendar

Digital LA organizes mixers for professionals in online entertainment, marketing, and advertising. Stop on by for informal casual networking. Attendees work at Sony Pictures, FOX Interactive, MySpace, Google, Yahoo!, Tuesday, November 18, 2008 -- For our next Digital Drinks, we're heading to Hollywood hot spot Les Deux!

Close5: eBay's San Diego Move Into The Mobile, Local Market

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You don''t see the Google''s and Yahoo''s of the world on the street, interacting with customers. You''ll see in our advertising and in our messaging that there is lots of activity focused on the mom demographic. marketplace market local trading advertising classifieds classified craigslist smartphone mobile close5 ebay Thanks!

Interview with Jeff Green, The Trade Desk

socalTECH

The firm's CEO and founder, Jeff Green , was a co-founder of AdECN, the Internet advertising exchange acquired in 2007 by Microsoft. million.

Interview with Dan Yomtobian, Scour

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Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. Dan Yomtobian: Scour is a social search engine, which meta searches Google, Yahoo, and MSN. We overlay our own algorithm and decide what listing to show, in what order, based on how Google, Yahoo, and MSN spit back data to us.

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How to learn about social media marketing

Cliff Allen on Marketing

The area of social media marketing is challenging for most corporate marketing people because it's so different from one-way mass media advertising.

How to learn about social media marketing

Cliff Allen on Marketing

The area of social media marketing is challenging for most corporate marketing people because it's so different from one-way mass media advertising.

What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

billion in annual subscription revenues not including advertising or eCommerce). GeoCities, Tripod & Yahoo! Yahoo! Yahoo!

Social Networking and Business Value

SoCal CTO

Companies also use social networking sites in the hiring process, and increasingly, to do innovative advertising (such as the recent Jack in the Box campaign). Does advertising work in the social networking world? In 2005, Majid coauthored "Data Strategy" a book designed to help streamline information management within organizations.

Is it a Good Idea to Have Ads in Tweets?

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Advertising has driven the majority of Internet innovation. So what do we mean by in-stream advertising? Web 1.0 Web 2.0 Then came blogs.

Twiistup 007: Date, Speakers, Early Bird Special

Tech Zulu Event

In 1995 he developed with Robert Morris the first web-based application, Viaweb, which was acquired by Yahoo in 1998. gigaom.com.  . Paul Grahm.

Interview with Matthew Graczyk, Zubican

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There's also a lot of other noteworthy people, including senior executives from Yahoo and others. What's the idea behind Zubican? READ MORE

Interview with Josh Stomel, ResumeBucket

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Josh Stomel: My background is in the recruiting industry. I had early success working in-house with Matt Coffin at LowerMyBills in 2005, and then I was brought on by Yahoo to build out the Yahoo Publisher Network Team. Josh Stomel: How we make money right now is advertising revenue. What's the idea behind the site? It works.

Interview with Ross Levinsohn, Velocity Interactive Group

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This morning, Woodland Hills-based FatTail (www.fattail.com) announced a venture round from Velocity Interactive Group for its software for managing online advertising. FatTail is solving the problem of buying and selling advertising, one I've seen as a challenge as long as I've been in the media business, which is twenty two years.

This Week in VC with Jim Armstrong of Clearstone

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Online advertising platform for local businesses; ReachLocal reported over $203 million in revenue for 2009, compared to around $146 million in 2008.

Twiistup 007: Final Showoff's Additional Speakers and TZ Discount

Tech Zulu Event

In 1995 he developed with Robert Morris the first web-based application, Viaweb, which was acquired by Yahoo in 1998. Richard Rosenblatt.

Interview with Dave Waldman, Bccthis

socalTECH

Because there's always some level of information or relationship disparity between multiple people in an email, this allows them to fill in those gaps.

The 7 Ways to Get Traffic on the Web

Jason Nazar

Other than paying for traffic with advertising, there are only so many ways to get people to show up at your door. Search Engines. 2.)

The social Web in 2010: The emerging standards and technologies to watch

SoCal Delicious

Coping with and getting value from the expanding information volume of social media. Dion Hinchcliffe Get Enterprise Web 2.0 landscape.

The Startup Guide To SXSW Panel Picking

Tech Zulu Event

Entrepreneurism / Monetization Advertising, ecommerce, monetization.  . Do you enjoy sharing information. Meg Garlinghouse, Yahoo!

How brain-amputated developers created the social media plague

SoCal Delicious

ThingFetcher update: The owners of ThingFetcher are now aware of the problem, and will try to fix it asap ( more information ). googlebot.com&#.

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