| Digiday Agency: Retooling for the Future. Traditional media has been disrupted. Advertisers are faced with more options than ever to reach consumers. At the same time, the agency model has been turned on its head. Tried-and-true practices and business models are under fire. Agencies must help their clients rethink how they reach consumers while at the same time rethinking how they make money. In a world of pressure to deliver ROI under the spotlight, agencies are moving to evolve. How do agencies drive their own innovation to ensure success for themselves and their clients in today's data-driven digital media landscape? At Digiday Agency, we focus on the challenges and the opportunities in building great modern agencies. Save $100 on the Digiday Agency Conference with Coupon Code SOCALTECH. See http://digidayagency.com/ |
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