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GumGum Launches New Social Media Analysis Tool

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Santa Monica-based GumGum , the developer of digital advertising and marketing tools which tie advertising into online photographs and visual content, has rolled out a new social media analysis tool. Pricing on the new tool was not announced. GumGum is led by Ophir Tanz.

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Adomic Scores Siemer WaveMaker Prize, $160,000

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Santa Monica-based online advertising analytics firm Adomic has scored the top prize--and $160,000 in cash plus services--as part of the annual Siemer Silicon Beach Summit awards. READ MORE>>. startup award conference wavemaker siemer adomic'

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H Code Launches Digital Marketing, Media Product

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Santa Monica-based H Code , which provides digital advertising services around reaching the U.S. According to H Code, the new product offers up a "fully integrated" digital marekting and media solution to connect brands and agencies with U.S. Hispanic market, says it has rolled out a new product it calls Tastemakers.

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GumGum Sports Wins NHL's Columbus Blue Jackets

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Santa Monica-based GumGum Sports , the arm of GumGum which develops technology to measure the social media value of sponsorships for sports teams, says it has just signed the NHL's Columbus Blue Jackets as a new customer. Financial details of the win were not announced. READ MORE>>.

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GumGum Passes $100M In Annual Revenues Mark

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Santa Monica-based GumGum , which is using computer vision in the programmatic advertising market, sports, and social media, said today that it has just passed up the $100M in revenues mark. GumGum's software is used for analyzing visual contents in the social media, publishing, and other areas.

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Webspectator Names CEO

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Santa Monica-based Webspectator , the operator of a real-time Internet advertising market, has named Andy Batkin as its CEO. Batkin has served as CEO of Social Summits, a digital and social media consultancy, and also served at TVPlus, Prolink Media, and Interactive Marketing. READ MORE>>.

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GumGum Sports Wins Maui Jim Maui Invitational

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Santa Monica-based GumGum Sports , which helps advertising agencies measure the media value of sponsorships of sporting events using computer vision technology, has agreed to provide media valuation for the Maui Jim Maui Invitational, being held later this year. Financial impact of the win was not announced.