article thumbnail

SaaS Is Dead, Long Live Software

InfoChachkie

ASP To SaaS To Software. In the early 2000’s, my software startup was dubbed an Application Service Provider (ASP). At that time, I had to explain to skeptical customers that it made more sense for them to rent our software on a subscription basis, rather than purchase it outright.

SaaS 113
article thumbnail

How To Make Freemium Customers Generate Revenue For Your Startup

InfoChachkie

In the spirit of the “land grab” mentality of the day, we emphasized usage of our screen sharing technology with no thought applied to how we would convert such users into paying customers. In fact, the lessons we learned allowed us to effectively convert the majority of our 50,000 free GoToMyPC Beta users into paying customers.

Customer 162
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Domain Experience Gives Entrepreneurs an Unfair Advantage

Both Sides of the Table

My first company launched in 1999 and we were offering a SaaS document management in the cloud (we were called ASPs back then). Assistly is a customer support product designed to meet the needs of the current era of multi-channel touch points (think Twitter, email, chat, forum in addition to phone calls). Another example.

article thumbnail

Frank Addantes FounderBlog: Elements of Sustainable Companies

Frank Addante

Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Rich Customers Target customers who will move fast and pay a premium for a unique offering. Focus Customers will only buy a simple product with a singular value proposition. Customer, not Competition Be a leader, not a follower.

Company 40
article thumbnail

Frank Addantes FounderBlog: The Kool-Aid Test: “Why do I need anything? Why do I need yours? Why do I need it now?"

Frank Addante

Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Put yourself in the shoes of your customers or users. Answering only one or two of these questions won’t work. > I need to send marketing, e-commerce or e-statements emails to my customers to drive revenue or reduce costs. Zondigo, Inc.

Startup 40
article thumbnail

Frank Addantes FounderBlog: Venture Capital - What's the rush?

Frank Addante

Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Customers validate businesses. Often times, that time investment could have been better spent talking to customers or acquiring users. Rather than spending time trying to persuade a VC, wouldnt it be easier to simply say "just ask our customers"?

article thumbnail

Frank Addantes FounderBlog: Just Say What it Is

Frank Addante

Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Unfortunately, they wordsmith themselves so far away from describing what it actually is that they sell, that their customers or users need a jargon-decoder ring to understand what they do. Visit StrongMail Website Startup 4.0: Zondigo, Inc. Startup 3.0:

Startup 40