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Should You Bother Targeting the Tech Blogs for Your PR Campaigns?

Both Sides of the Table

6 or 7 years ago when TechCrunch was at its peak market share (they are still strong but many more tech blogs have also popped up) there was a term for getting covered there called “the TechCrunch bounce.” that they probably read the main tech blogs. The start of this series was, Should Your Startup Announce Funding ?

Blogging 309
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8 Ways Blogging Can Supercharge Your Business Website

Startup Professionals Musings

I have found that publishing a regular blog can give you an edge in making all this happen. One of these is blogging, to let people know about your brand, provide links to supportive articles, and generate back-links to your content from other sites. Your blog followers will be your best customers.

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Sony Releases The Interview Online On YouTube, Xbox, Google Play

socalTECH

Sony Pictures has released The Interview online, available for streaming, on YouTube , Google Play , Google Play, Xbox Video , and on its own website, seetheinterview.com , in a surprise Christmas gift to North Korea. theinterview youtube xbox google play hollywood censorship hacking hackers north korea content streaming'

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Ex-Google CEO: New MIT College Could Help Shrink A.I. Talent Gap

Xconomy

Schmidt, the former CEO of Google and former executive chairman of its parent company Alphabet (NASDAQ: GOOGL ), argues that the A.I. Eric Schmidt believes we’re entering an era where artificial intelligence will underpin most facets of human life. talent shortage is the most pressing challenge facing the industry today.

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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

Blogging 286
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Google Enters Financial Products Comparisons Market

socalTECH

Search engine giant Google has made its entree into an area long dominated by Southern California technology startups: financial products and leads generation. According to Google Thursday, it has launched Google Advisor , a new service to help users find mortgage, credit card, CD, or checking and savings account offers and rates.

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Startup Metrics

TechEmpower

These two questions/answers can help define the early proof points for your company. Just get your numbers into a Google sheet so you can work with them easily. Then use what you’ve learned in this blog post to decide if the numbers validate your business model, or if you need to rethink your approach.

Metrics 260