Both Sides of the Table

SEPTEMBER 7, 2013

When I first started writing this blog several years ago I had less followers than you have right now. But the realist in me knew I couldn’t write daily nor could I convince you to think to check out my blog with regularity. .” From this I learned the best times to post and how frequently to Tweet a blog post.

Writing 326

Writing Buzzfeed Social Media Blogging 326

Xconomy

OCTOBER 6, 2016

is rolling out its first commercial product—a “brain-enabled” commercial floor scrubber that is part mini-Zamboni and part Roomba. But as a pragmatic industrial product, Brain Corp. two years ago as vice president of marketing and product development. John Black trains self-driving system of floor-scrubbing machine.

Product 106

Product Artificial Inteligence San Diego Training 106

Both Sides of the Table

OCTOBER 26, 2014

Yesterday I wrote a post about The Silent Benefits of PR in which I pointed out that most young companies I encounter don’t fully grasp the benefits of PR because they are less measurable than product milestones or customer acquisition analyses (like CAC/LTV). It super charges a business that is closer to product delivery.

Press 319

Press Startup Writing Training 319

SoCal Tech Calendar

JULY 1, 2011

Thursday, July 7, 2011 -- LA CEOs, an education and support group for CEOs presents: New Media Training. The power of a video of you speaking or your own words in a blog introducing your product, service, a key event is tremendous and every CEO should leverage it. The potential for missteps and misinterpretation is huge.

Training 113

Training Coach Blogging Education 113

Startup Professionals Musings

MAY 22, 2019

Not so long ago, training to meet the press and television reporters was a realm reserved for top business executives only. Social media includes blogs, social networks, and video-sharing sites. It could be a product quality problem, or a major customer complaint on Twitter. Handling different media formats.

Press 96

Press Entrepreneur Social Media Training 96

Xconomy

AUGUST 7, 2017

In a dry grassland set amid some of the region’s preeminent energy research, production, and training facilities, you can see the future of the electricity grid, and Washington state companies and workers are playing a major role in shaping it.

Training 89

Training Research Product Southern California 89

Both Sides of the Table

JANUARY 26, 2013

I think many board members (including VCs) were trained 10+ years ago when life was very different and their advice often comes from an outdated lens. One of the advantages of blogging, using social media, public speaking, etc as a VC is that you get a more nuanced view of these shifts by watching your own successes and failures.

Startup 355

Startup Funding News Press 355

Startup Professionals Musings

DECEMBER 11, 2019

Hire and train your own managers for internal and external work projects. Labor rates are lower in some countries, but culture and language match are the real keys to productivity. Getting a fixed price bid works for well-defined short-term projects, like blogging or programming. Recognize and embrace differences.

Outsource Development 121

Outsource Development Outsource Entrepreneur Summary 121

Startup Professionals Musings

SEPTEMBER 2, 2018

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. Low cost and low margin products can be winners, if the volume is high enough.

Services 72

Services Startup Training Writing 72

Startup Professionals Musings

OCTOBER 30, 2020

Products that can be easily produced and sold via multiple channels, including the Internet, are more easily scaled world-wide. Specialized services, such as accounting, require skilled people, training, and tools, and do not scale well. Develop a product line and add alternate channels.

Outsource Development 154

Outsource Development Social Media Software Review Customer 154

socalTECH

OCTOBER 17, 2008

Santa Monica-based Cornertone OnDemand, a provider of software-as-a-service tools for human resources management, said this week that it has added new social networking features to the firm's product. The new product provides online communities, user profiles, blogs, and wiki features for business collaboration. READ MORE>>

Social Network 100

Social Network Cornerstone OnDemand Networking Santa Monica 100

Startup Professionals Musings

JUNE 27, 2014

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. Low cost and low margin products can be winners, if the volume is high enough.

Services 105

Services Startup Training Writing 105

Startup Professionals Musings

FEBRUARY 1, 2014

Not so long ago, training to meet the press and television reporters was a realm reserved for top business executives only. Social media includes blogs, social networks, and video-sharing sites. It could be a product quality problem, or a major customer complaint on Twitter. Handling different media formats. Marty Zwilling.

Press 105

Press Social Media Startup Training 105

Startup Professionals Musings

AUGUST 17, 2016

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. Low cost and low margin products can be winners, if the volume is high enough.

Services 61

Services Startup Training Writing 61

Both Sides of the Table

FEBRUARY 5, 2011

Most technology startups seem to be funded by product people or business people. I had never had any sales training so everything we did for the first couple of years was instinctual. We focused together on improving our sales methodology, our training and our comp plans. Sales people often blame the product.

Sales 316

Sales Startup Pricing Custom 316

Tech Zulu Event

SEPTEMBER 9, 2014

Marketing is considered an art by many individuals because it requires keen insight in how to approach a product, service, or brand, and how to effectively deliver those things to customers. Consumers and businesses want to be engaged to how the good, service, or product relates to the customer or how the product will benefit them.

Advertising 69

Advertising Training Custom Customer 69

socalTECH

FEBRUARY 7, 2012

It's like WordPress, but instead of blogging, it provides an online community, which is self-hosted. That's funding our new product, FanMix, which is a a social media tool. Early on in college, we built a product called Blog Hoster, which allowed you to create white label blogs. We scaled that to almost $1.4

Startup 242

Startup CTO Coach Blogging Social Media 242

Startup Professionals Musings

SEPTEMBER 4, 2019

Yet I soon found that knowledge is power, and a little training and determination goes a long way toward removing the qualms. Turn existing connections into productive relationships. By helping others, and participating in online debates and industry events, you will find that productive relationships emerge naturally with peers.

Entrepreneur 104

Entrepreneur Mentor Activity Startup 104

Both Sides of the Table

APRIL 21, 2010

Finally, a lot of people asking me about typos on my blog. I also talked about Virgin Money , a product that I have used to lend friends money in the past. The training becomes “adaptive.&#. I know the product intimately and it rocks. I played with both products and had good experiences. 12.5mm in Series C.

Venture Capital 265

Venture Capital Capital Email Blogging 265

Both Sides of the Table

MARCH 21, 2013

I recently wrote a blog post in which I pointed out that many investors & advisors discourage enterprise startups from having a professional services (PS) business and I think this is a big mistake. help you integrate your product with other systems making it harder for your product to be replaced by competitors.

Software Review 321

Software Review Software Services Company 321

Both Sides of the Table

MARCH 30, 2011

The part of the movement that resonates the most with me (in my words) is that entrepreneurs should keep their capital expenditures really low while they’re experimenting with their product and determining whether there is a large market for what they do. Rinse & repeat. It takes options off of the table. You have a hunch.

Development Team Review 374

Development Team Review Technical Review Startup Resource 374

Both Sides of the Table

APRIL 30, 2011

In the IAB study that revealed the graph above, brand advertisers indicated that their number one objective in online advertising was “creating awareness&# followed by “creating purchase intent&# or “likelihood to recommend&# the product. It shows that our eyes are trained to focus on the text, not the ads.

Advertising 352

Advertising Media Social Media Screening 352

Both Sides of the Table

APRIL 20, 2010

Because more technology people probably read startup blogs I’m guessing this post will come under more scrutiny. Whenever I meet a team that had a consulting firm (even a great one) build their product it’s an immediate “pass&# from me. VP’s of Engineering are essential to making sure the trains run on time.

CTO Hire 400

CTO Hire Fractional VPE Startup Outsource Development 400

Startup Professionals Musings

NOVEMBER 27, 2015

In fact, for startups, it usually makes sense to announce your solution on social media and blogs even before you have built the first one. Build your audience and the product at the same time. Time to train and prepare staff to deal with customers.

Startup 63

Startup Social Media Resource Training 63

Startup Professionals Musings

JANUARY 22, 2018

Hire and train your own managers for internal and external work projects. Labor rates are lower in some countries, but culture and language match are the real keys to productivity. Getting a fixed price bid works for well-defined short-term projects, like blogging or programming. Recognize and embrace differences.

Outsource Development 72

Outsource Development Outsource Training Summary 72

Startup Professionals Musings

JULY 25, 2015

Hire and train your own managers for internal and external work projects. Labor rates are lower in some countries, but culture and language match are the real keys to productivity. Getting a fixed price bid works for well-defined short-term projects, like blogging or programming. Recognize and embrace differences.

Outsource Development 104

Outsource Development Outsource Startup Summary 104

InfoChachkie

JANUARY 18, 2012

Mark is a Partner at GRP Partners and authors one of the most widely read startup blogs, BothSidesOfTheTable. Mark encourages emerging entrepreneurs to be bold, yet he admits that with his first startup, he boldly pushed PR before the product was ready. But our product wasn’t ready for primetime. Go see customers yourself.

Entrepreneur 272

Entrepreneur Startup Conference Santa Barbara 272

Startup Professionals Musings

MAY 20, 2017

Not so long ago, training to meet the press and television reporters was a realm reserved for top business executives only. Social media includes blogs, social networks, and video-sharing sites. It could be a product quality problem, or a major customer complaint on Twitter. Handling different media formats.

Media 55

Media Social Media Startup Training 55

SoCal CTO

NOVEMBER 11, 2009

And I'm looking forward to more interaction now that she's blogging. BLOG: [link] LINKEDIN: [link] TWITTER: [link] What's a phone booth? Maybe you can blog about that? Just posted a blog about that: [link] I've been struggling a little with making the numbers work out for some social media activity.

Marketing 150

Marketing Social Media Blogging Media 150

InfoChachkie

SEPTEMBER 20, 2016

According to Nathan Wenzel, SimpleLegal’s CEO, “In 2016, where information is available on LinkedIn, Twitter, Facebook, blog posts, and more, there’s no excuse to not know what is going on in your customer’s business and in their professional lives. Clearly not every industry or product fits the above criteria. Bro Benefits.

Custom 100

Custom Customer Software Review Technical Review 100

Startup Professionals Musings

JUNE 18, 2014

Hire and train your own managers for internal and external work projects. Labor rates are lower in some countries, but culture and language match are the real keys to productivity. Getting a fixed price bid works for well-defined short-term projects, like blogging or programming. Recognize and embrace differences.

Outsource Development 92

Outsource Development Outsource Entrepreneur Startup 92

Xconomy

JUNE 9, 2017

GreatCall operates a virtual telecommunications network that provides healthtech products and services for more than 800,000 older consumers throughout the United States. A key part of this strategy are call centers (GreatCall CEO David Inns insists on calling them “caring centers”), where trained agents.

Equity 45

Equity Training Mobile Networking 45

Startup Professionals Musings

OCTOBER 24, 2018

I’m talking about using the new digital channels of blogging, social media, and influencers more creatively to “pull” people to your solution, and make them advocates. Don’t forget to add a call to action, such as buying the product or accepting a proposal, and emphasize the personal benefits acquired for taking the requested action.

Marketing 97

Marketing Startup Examples Technology 97

Both Sides of the Table

SEPTEMBER 20, 2010

But as we’ve all gotten used to the standard “banner&# across the top of our screens or the “sky scraper&# along the right-hand side we’ve trained ourselves not to look there any longer. Normalizing ad units obviously has a benefit. 10 out of 10 for this video. I’m forwarding it to all of my portfolio companies).

Media 288

Media Advertising Screening Content 288

Tech Coast Venture Network

AUGUST 20, 2010

With large companies, we see them using the same strategy they use to brand products in order to brand their people, through blogging and tweeting, for example. Strategic Planning & Training Marketing * Networking * Social Networking. Manal Richa. Visit my new Website at www.ManalRicha.com.

Marketing 100

Marketing Networking Google Social Network 100

Both Sides of the Table

SEPTEMBER 21, 2016

The news blogs will cover the what, how and how much but I want to focus on the “why” and try to be instructive of what I think makes for a great A-round startup. Incumbents launch products, VCs throw cash at other competitors, team members quit, the economy dips — whatever. Fundamentally the system feels broken.

Design 150

Design Startup Ideas Writing 150

Startup Professionals Musings

OCTOBER 15, 2012

I believe stealth makes sense for large companies who can be sued for “pre-announcing” a new product to stall the market or kill a competitor. It also makes legal sense to never disclose the details of your patent application, before the product is ready to ship. Deliver minimum product and iterate.

Entrepreneur 101

Entrepreneur Search Engine Optimization Startup News 101