Some Thoughts on Branding Startups and Communities
Both Sides of the Table
APRIL 17, 2012
World-class education including Caltech, USC and UCLA. Home of JPL (Jet Propulsion Laboratory), which helps put rockets into space. ZestCash, founded by Douglas Merrill, former CIO of Google [Hollywood]. Home to the Internet’s first true “accelerator,” Idealab led by Bill Gross. And do so in real life, too.
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