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Clearstone Ventures Into Apture

socalTECH

Santa Monica-based Clearstone Venture Partners is the lead investor in a Northern California firm focused on the blogging and publishing industry, Apture. David Stern and Sumant Mandal of Clearstone have joined Apture's board along with the funding.

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Rubicon Project: Q2 Advertising Grows

socalTECH

Los Angeles-based Rubicon Project , the online advertising firm which helps web publishers optimize their ad network revenues, reported this week on the latest online ad spending, saying that ad spending tracked at its customers grew 47 percent in the first half of the year. Tags: rubicon project online advertising content.

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Rubicon Bolsters Certified Inventory Effort

socalTECH

Los Angeles-based The Rubicon Project , the online advertising optimization firm backed by Clearstone, Mayfield, IDG, and Peacock Equity, said today that it has enhanced its "Certified Inventory" program with a partnership with AdSafe Media. Financial details of the relationship were not disclosed. READ MORE>>.

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Rubicon Signs New York Advertising Firm

socalTECH

Katz 360 Sales said it is using Rubicon Project's Internet advertising infrastructure to customize content and audience selections for its advertisers. Rubicon Project provides online Internet advertising infrastructure for publishers, which optimizes the advertising placed on their web sites. READ MORE>>.

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Los Angeles Startup Community

SoCal CTO

It brings together events and content for Los Angeles. I'd also recommend you subscribe to So Cal Tech Central. Venture Capital As long as I'm pulling this together, here are some venture capital firms in Los Angeles that can help get you wired in.

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Los Angeles Startup Community

SoCal CTO

It brings together events and content for Los Angeles. I'd also recommend you subscribe to So Cal Tech Central. Venture Capital As long as I'm pulling this together, here are some venture capital firms in Los Angeles that can help get you wired in.

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Rubicon Taps Firm to Sell Premium Ads

socalTECH

Katz 360 Sales said it is using Rubicon Project's Internet advertising infrastructure to customize content and audience selections for its advertisers, across the 20,000 premium websites that Rubicon is enabling. The firm is venture backed by Clearstone Venture Partners, Mayfield Fund, and IDG Ventures Asia. READ MORE>>.