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Crowdfunder Raises $3.5M

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Los Angeles-based crowdfunding site Crowdfunder.com , the equity crowdfunding site led by Chance Barnett, has raised $3.5M Crowdfunder said its equity crowdfunding site has been used in such startups as GoCoin, Social Rewards, Bitvore, and others. capital venture finance equity crowdfunding crowdfunder'

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Crowdfunder Gets Broker-Dealer License

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Santa Monica-based equity crowdfunding site Crowdfunder is making it easier for it to work with investors, saying on Monday that it has just received its broker-dealer license to sell securities directly to accredited investors. Crowdfunder said the move will help create a "more seamless solution" for its customers.

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Rubicon Project Bolsters Executive Ranks

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Rubicon develops software which automatically optimizes the ads displayed on web publisher's web sites to increase revenues for those sites. READ MORE>>.

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Rubicon Serves Up A Trillion Display Ads

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Rubicon Project's services are used by web publishers to pick the best ad networks to run on a specific page of their site, based on the return predicted from that ad network. Rubicon is venture backed by News Corporation, Clearstone Venture Partners, IDG Ventures Asia, Mayfield Fund, NBC Universal's Peacock Equity Fund and Jarl Mohn.

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Rubicon Updates Publisher Tool

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Rubicon--which is backed by a health $42M in funding from Clearstone Venture Partners, Mayfield Fund, IDG Ventures and GE/NBC Universal's Peacock Equity Fund--said the new software includes such features as allowing publishers to screen ads being shown on their web sites, ability to see what kinds of ads will show on their sites depending on which (..)

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ThisNext Gets $1.2M In Funding Round

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Santa Monica-based ThisNext , the online social shopping and product discovery site now being run by Matt Edelman, has raised $1.2M According to the filing, the first investment in the round was August 4th, and included equity, options, and warrants. Clearstone Venture Partners and Anthem Venture Partners.

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Rubicon Project Buys SiteScout

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Los Angeles-based Rubicon Project , the online advertising optimization firm backed by Clearstone, Mayfield, IDG, and Peacock Equity Fund, announced this morning that it has acquired SiteScout , a Seattle-based firm providing malware security technology. Financial terms of the buy were not announced. READ MORE>>.