socalTECH

AUGUST 26, 2009

In what might be some new competition for Santa Monica-based Rubicon Project , the high profile ad optimization firm headed by Frank Addante, search engine giant Google told its advertisers late Wednesday that it will begin to offer similar capabilities in its AdSense program. Does Rubicon see Google entree into the market as competition?

Google 191

Google Advertising Santa Monica SoCalTech 191

socalTECH

FEBRUARY 18, 2014

OpenStack is the set of open source components, software, and hardware which allows companies and service providers to deploy their own, interoperably cloud services, and is considered a competitive technology to Amazon''s cloud services suite. Pricing on the new Private Cloud offering from Metacloud was not announced. READ MORE>>.

Services 164

Services Ticketmaster Yahoo Pasadena 164

socalTECH

DECEMBER 15, 2010

Tim is the former head of Yahoo's Global Advertising Marketplaces unit, overseeing Display, Search and Video, and was VP of Search at Overture. One, is we give them software--known as an ad server--which helps them manage different ad streams they have. The software takes care of all of the optimization of that.

OpenX 242

OpenX Advertising Yahoo Pasadena 242

socalTECH

MAY 21, 2013

I had also spent five years at Overture and Yahoo, going back to the Goto.com days. I was recruited for the role when we were still at AT&T Interactive in October of 2008, by some of my former coworkers at Yahoo, who had already landed here. darren clark interview yelllopages technical team software directory guide'

Technical Review 223

Technical Review Glendale Advertising Google 223

socalTECH

MAY 21, 2013

I had also spent five years at Overture and Yahoo, going back to the Goto.com days. I was recruited for the role when we were still at ATT Interactive in October of 2008, by some of my former coworkers at Yahoo, who had already landed here. guide directory software team technical yelllopages interview clark darren' READ MORE>>.

Technical Review 211

Technical Review Glendale Advertising Google 211

socalTECH

JANUARY 14, 2011

For our Friday interview, we thought we'd catch up with Los Angeles-based MarketShare , the Elevation Partners-backed software provider, to hear where the firm is nowadays. We're even seeing it become a significant competitive disadvantage for companies who have leaders who are not focused on using analytics to make their business decisions.

Social Media 235

Social Media Demand Activity Marketing 235

socalTECH

MARCH 20, 2009

Dan Yomtobian: Scour is a social search engine, which meta searches Google, Yahoo, and MSN. We overlay our own algorithm and decide what listing to show, in what order, based on how Google, Yahoo, and MSN spit back data to us. It seems like you'd be somewhat competitive to what they do. What is Scour?

PPC 113

PPC Sherman Oaks Advertising Yahoo 113