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VIRURL Adds RSS Ads

socalTECH

Los Angeles-based VIRURL , the provider of online advertising technology, said Thursday that it has added a new feature called RSS Ads. The firm said its new feature allows publishers to use RSS (Really Simple Syndication) feeds to automatically distribute and create ads from a publisher's articles. READ MORE>>.

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Lunch.com Adds Personalized RSS Feeds

socalTECH

Johnson, told its users today that it has unveiled a new, personal RSS feed feature to the site. According to Lunch.com, the new feed can be added to blogs, personal sites, or elsewhere to help users promote their content. Los Angeles-based Lunch.com , the online social media and networking site run by J.R.

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Here are 10 Tips from BuzzFeed to Make Your Content Go Viral

Both Sides of the Table

I recently had the pleasure of spending an hour with Jon Steinberg, president of Buzzfeed , a company who focuses on helping media companies make their content go viral. But of course we also focused on making content go viral. Or creating quizzes or games with your content. That’s why people turn up to Buzzfeed.

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Demand Media Buys Two Firms, Renews Google Ad Deal

socalTECH

According to Demand Media, it acquired IndieClick , a Los Angeles-based online advertising company, and also acquired RSS Graffiti , another Los Angeles firm developing social media products for Facebook. IndieClick was headed by Peter Luttrell, and RSS Graffiti by Ryan Hoffman. READ MORE>>.

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When Intent And Content Align, Online Ads Suck A Whole Lot Less

InfoChachkie

This automated coupling of intent and content results in uber-relevancy and ultimately enhances marketers’ ROI. The company has scaled so quickly because its platform uses vast natural language algorithms to match intent with the appropriate content. Another promising company in this space is SteelHouse. Share and Enjoy.

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The Power of Twitter in Information Discovery

Both Sides of the Table

First, A Primer: Portals, RSS, Feed Readers & Delicious - When the web started we needed directories to find information and thus Yahoo! Then came RSS ( Really Simple Syndication ) widely credited to Dave Winer for driving the spec & adoption. And the company that helped websites publish RSS?

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Fliptop: Shining A New Light On The RSS Feed

Tech Zulu Event

The RSS feed subscription idea has been around for quite some time now, however for some reason never really caught on with the general public. Chances are because they need to then use another service like Google Reader to keep track of the RSS and end up getting information they are not generally interested in.

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