socalTECH

MAY 2, 2011

Santa Monica-based GotCast , the online casting site run by Alec Shankman, told its users today that it is gearing up to launch a new, spin-off website for its social media contest platform. GotCast allows casting agents to post casting calls, and allows any Internet user to respond with a portfolio and other information.

Social Media 226

Social Media Media Santa Monica Platform 226

TechCrunch LA

SEPTEMBER 7, 2021

In today’s highly competitive ad environment, both content and data are kings. I’d say the main difference is that we have a 70-person in-house video creative team; and what we’re really good at doing is shooting and coming up with performance content. Why is your content arm so important as a lever?

Commerce 211

Commerce Content Marketing Startup 211

socalTECH

OCTOBER 5, 2011

X1 Discovery said today that it has launched a new, electronic discovery software called X1 Social Discovery, which is specifically aimed at helping computer forensics professionals address social media content. X1 Discovery said it will be releasing its software on October 18th, priced at $945 per seat annually.

Social Media 182

Social Media Media Idealab Software Review 182

TechEmpower

OCTOBER 9, 2023

This has significantly reduced the time team members spend searching for information, enabling them to stay focused on their core tasks. Content Recommendations in Streaming Services While many streaming platforms suggest content based on viewing history, LLMs have the power to significantly elevate this experience.

Generative AI 346

Generative AI Artificial Inteligence Tool Knowledge Base 346

Startup Professionals Musings

JUNE 13, 2015

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Focus first on the social media trinity.

Social Media 108

Social Media Media Marketing Resource 108

socalTECH

MAY 10, 2013

We caught up with CEO Walter Delph to hear how the promise of social media advertising has measured up to reality, and what that means for brands and marketers today trying to leverage the new reality of social conversations. We''re the leading social advertising platform that leverages celebrity relationships.

Social Media 237

Social Media Advertising Media Metrics 237

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first. Ric Dragon, an expert in online marketing, in his classic book.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

DECEMBER 1, 2013

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Focus first on the social media trinity.

Social Media 103

Social Media Media Marketing Startup 103

Berkonomics

APRIL 21, 2022

We think of media advertising as either paid or free – placed by paying a fee or by a PR firm or by you at no placement cost, especially when you provide editorial content beneficial to the publisher. But now there’s new media…. And here’s the most powerful new media model.

Advertising 156

Advertising Media Social Media Newsletter 156

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 102

Social Media Media Product Metrics 102

Tech Zulu Event

MARCH 24, 2016

For new businesses, social media marketing may seem a bit overwhelming. However, with a good set of rules to frame your communication, you will quickly become comfortable presenting quality content that reflects the voice of your brand and appeals to your audience. Construct a social media style guide.

Social Media 40

Social Media Media Content Guide 40

Tech Zulu Event

MARCH 16, 2013

It is going to be an informative night at the next Social Media Club L.A. SMCLA) event at CrossCampus , with some major heavy hitters in the B2B industry dropping social strategy secrets. Social media is all about people. 2. How to create relevant and compelling content on Facebook and Twitter.

Social Media 107

Social Media Media Case Study Study 107

TechEmpower

NOVEMBER 13, 2023

Populating them can be hard work, especially when the content needs to be just right. On a different project, we’d just used a Large Language Model (LLM) - in this case OpenAI’s GPT - to provide users with pre-filled text boxes, with content based on choices they’d previously made. Everyone struggles with empty text boxes.

Generative AI 295

Generative AI Artificial Inteligence TechEmpower Writing 295

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in his new book “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 91

Social Media Media Metrics SEO 91

Tech Zulu Event

SEPTEMBER 19, 2012

Social Media Week (SMW) helps organizations connect and share the latest social media findings through social, cultural and economic talks and workshops in major cities worldwide. More information is located on their “attend” page. Social Media and Urban Development in Hollywood.

Social Media 92

Social Media Los Angeles Media Angel 92

socalTECH

JANUARY 27, 2015

Snapchat launched its new tool on Tuesday, saying that its new feature is a collaboration with "world-class leaders in media" to put the "narrative first"--tapping into the knowledge of professional editors and artists. snapchat news information social media socialmedia discovery publisher publishing' READ MORE>>.

Snapchat 100

Snapchat News Social Media Venice 100

socalTECH

SEPTEMBER 29, 2014

Aggregage, which is led by Robert Flynn, said the new site aggregates content from over 60 industry through leaders. Aggregage''s software helps automatically create topic-specific websites drawn from the content of bloggers and others, using social media activity and other information to shape the aggregated content.

Social Media 138

Social Media Content Sites Los Angeles 138

Startup Professionals Musings

JULY 13, 2022

I continue to be amazed that more than a quarter of new businesses don’t even have a website , and many more don’t pay attention to social media, or monitor feedback on sites like Yelp. At minimum, that requires a modern website, and visibility on relevant social media sites, likely including Facebook, YouTube, and Twitter.

Technical Review 142

Technical Review Social Media Conference Custom 142

socalTECH

JUNE 8, 2020

We try to make it very easy for the average consumer to get more financial information, content, and ultimately, product, in the financial industry. We wanted to make the topics, information, and content relevant to people as they came into the ecosystem. Stackin recentlyraised $12.6M What is Stackin'?

Content 124

Content Social Media Startup Artificial Inteligence 124

socalTECH

MARCH 8, 2013

According to Fandango, the new tool takes into account online and mobile traffic around upcoming movies; social media engagement and interactions; and advance ticket sales--all gathered from Fandango's online movie information and ticketing service. Fandango said it will release its list of movies weekly on its site.

Fandango 147

Fandango Social Media Tool Sites 147

Startup Professionals Musings

MAY 21, 2022

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media.

Marketing 127

Marketing Framework Social Media Media 127

socalTECH

JANUARY 27, 2015

Snapchat launched its new tool on Tuesday, saying that its new feature is a collaboration with "world-class leaders in media" to put the "narrative first"--tapping into the knowledge of professional editors and artists. publishing publisher discovery socialmedia media social information news snapchat' READ MORE>>.

Snapchat 100

Snapchat News Social Media Yahoo 100

socalTECH

MARCH 19, 2020

Venice, California-based Snapchat is launching its new set of health and wellness tools, well ahead of schedule, due to the growing threat of the COVID-19 virus threat, and will surface educational information on the new virus and health measures, as well as mental health content. READ MORE>>.

Snapchat 113

Snapchat Tool Venice Content 113

socalTECH

OCTOBER 21, 2016

According to Wpromote, it will offer up a select group of nonprofits and charities with a day long event next week, Wprobono: Digital Day in LA, to help them learn about paid and earned social media, content marketing, email marketing, SEO, paid search, and more. READ MORE>>.

El Segundo 100

El Segundo Marketing Paid Search SEO 100

socalTECH

JUNE 14, 2013

It''s almost always difficult to get people to share information about your startup to the world. He explained the sharing of cute dog photos came out of the company''s desire to create engaging content in Facebook, about something that people find interesting. kennel boarding media social dogvacay photos cute'

Custom 216

Custom Customer Santa Monica Social Media 216

TechCrunch LA

MARCH 18, 2019

Along the way, we found ourselves constantly surprised by unanticipated applications that suddenly appeared and gained huge adoption across the Internet; this was the case with email, the World Wide Web, peer-to-peer file sharing, user generated content, Napster, YouTube, Instagram, social networking, etc.

UCLA 253

UCLA Social Media Social Network Santa Barbara 253

Startup Professionals Musings

AUGUST 3, 2022

Here is an outline of some key force multipliers that I have seen used effectively in the ongoing battle for business survival and success: Establish a presence on multiple social media channels. Amazingly, I still find that many small businesses still don’t use any social media, much less appear on a range of platforms.

Marketing 119

Marketing Social Media Mentor Conference 119

Both Sides of the Table

SEPTEMBER 7, 2013

It an era of social media and newsreaders titles matter a lot. I aspired to rise above the noise by putting out insightful content with a frequency that kept people coming back to check in directly on my website. So I need to stand out in two areas in which I compete for attention – social media and news readers.

Writing 326

Writing Buzzfeed Social Media Blogging 326

Startup Professionals Musings

FEBRUARY 2, 2022

This leads to a lot of missed information, and is certainly noticed as lack of interest and respect by the person speaking. This normally means asking lots of questions to get clarity, better information, and a better understanding of other perspectives. Note body language to hear non-verbal content.

Social Media 131

Social Media Content Ideas Startup 131

Berkonomics

JUNE 18, 2020

Although there is still a place for display advertising in this new world, increasingly small businesses are discovering that creating buzz and engaging their audiences through social media are more powerful and cost effective. If you cannot incorporate social content into your product, surround your product with social content.

Marketing 120

Marketing Social Media Advertising .Net 120

Tech.Co

NOVEMBER 29, 2017

First, he came for the personalized newsfeed in a thinly veiled shot at social media king and Snapchat competitor Facebook: “This is a challenging problem to solve because the obvious benefits that have driven the growth of social media – more friends! Read more about the evolution of social media on TechCo.

Snapchat 83

Snapchat News Artificial Inteligence Social Media 83

Tech Zulu Event

DECEMBER 4, 2014

Will it be able to help brands market themselves better in social media? Why does twitter analytics considered as the “Holy Grail” for every content marketer? In the world of content marketing and digital marketing, analyzing your tweets can help you gauge if your marketing efforts conducted in Twitter is effective or not.

Content 93

Content Marketing Social Media Journal 93

Berkonomics

DECEMBER 31, 2015

We think of media advertising as either paid or free – placed by paying a fee or by a PR firm or by you at no placement cost, especially when you provide editorial content beneficial to the publisher. Owned media comes from the databases you own, such as your company’s web site, email. Happy New Year from Dave and BERKONOMICS.

Social Media 120

Social Media Newsletter Advertising Media 120

socalTECH

JANUARY 9, 2014

We make it really easy for consumers to compare information across similar retailers, and find the best deals. For a consumer, that makes it difficult to find and compare information. All of them offer the same kind of coupon information for a store or category, but many of those sites that show up have very poor results.

Internet Brands 257

Internet Brands Content Sites Startup 257

socalTECH

APRIL 13, 2011

Santa Monica-based EdgeCast Networks , the operator of a content delivery network (CDN), said today that it has entered into general availability of its new Application Delivery Network service. The firm has been in beta since December on the service, which is being used by such customers as Gawker Media. READ MORE>>.

Networking 150

Networking Santa Monica Social Media Commerce 150

socalTECH

JULY 16, 2012

With the proliferation of social media, how do you--as a brand--manage all of those various websites, content, and media? Los Angeles-based Fliptu (www.fliptu.com), headed by Jeremy Gocke , thinks it has this figured out, by providing a central place to access a brand's content, across social networks.

Social Media 268

Social Media Media Social Network Seed Funding 268

socalTECH

AUGUST 10, 2017

The company, led by founder Evan Britton, publishes information on celebrities, including actors, singers, and social media stars. The company says it is now seeing over 900,000 visits a day on its site, and has 24 full time employees in its Santa Monica offices. READ MORE>>.

Santa Monica 113

Santa Monica Social Media Los Angeles Sites 113