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Demand Media Sees Steep Drop In Content Revenues, Cuts Staff


Santa Monica-based Demand Media is continuing to see a steep drop in revenues from its content and media efforts, reporting Thursday afternoon that it had $15.9M in revenues from its Content & Media segments, compared with $33.6M in the same quarter in 2014. The company reported a total, Q3 revenue of $28.5M.

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Naritiv Raises $3M For Snapchat Content


Los Angeles-based Naritiv , a new startup developing a network of content creators for Snapchat, has raised $3M in a funding round, the company said Thursday. The startup--founded by Dan Altmann and Eric Posen--says it is enabling the creation of mobile-first content for Snapchat and other social network platforms. READ MORE>>.

Evolve Media Snags Break Media Content Vet


Los Angeles-based Evolve Media said late Monday that it has named Mitch Rotter as Senior Vice President of Marketing. Rotter joins the company from Break Media, where he was Execuktive Vice President of Programming, in charge of Break Media''s in-house creative agency and production arm, Creative Lab. READ MORE>>.

Content, Commerce, and Cosmetics: A Look At IPSY's Subscription Business


The company operates the Ipsy Open Studios based in Los Angeles, which specifically caters to content creators in the beauty area. What is IPSY?

Pluto.TV Inks Deals For Content From Hulu, Jukin, Others


Los Angeles-based streaming media site Pluto TV has inked a deal to stream free content from Hulu, Jukin Media, and a number of others , to bolster the content lineup for the service. operates an online and mobile service which provides curated access to video streaming content, and is venture backed by U.S.

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StartupRoar - Great Content for Startups


The home page always shows the latest and greatest content coming out. All content is shown as a snippet and links directly back to the source.

Evolve Media Buys Pet Publisher Dogtime Media


Los Angeles-based online content publisher Evolve Media said this morning that it has acquired online pet publisher Dogtime Media , the publisher of and Evolve Media said the two sites reach over 1.6 Dogtime Media had been founded by Trevor Wright. million users a month. READ MORE>>.

Jukin Media Adds To Executive Team


jukin media viral video youtube content hollywood videos executive frequency cnet Tran has been at Viacom and Fourth Wall Studios.

What Jonah @Peretti, CEO of BuzzFeed, Sees in the Future of Digital Media

Both Sides of the Table

Some, of course, agree with me that BuzzFeed has been and continues to be the gold standard innovator in digital media to emulate. BuzzFeed.

Catching Up With Joanne Bradford, Demand Media


To learn more about where Demand Media is today and how it has evolved, we sat down with Joanne Bradford , Chief Revenue Officer at Demand Media.

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Half Lives. Social Media. And Snapchat Stories.

Both Sides of the Table

The bad was that it seems like when I shared media on Facebook I wouldn’t get any heat initially so Twitter was my go to place to share my blog.

Mitu Raises $27M For Latino Digital Media


Santa Monica-based digital media firm mitu , which focuses on the Latino youth market, is announcing this morning that it has raised $27M in a Series C funding. mitu says it now has a network of more than 2 billion, and 6,000 Latino creators offering up social media feeds on YouTube, Facebook, and elsewhere. READ MORE>>.

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Render Media: Creating A Digital Publisher In The Social Age


Los Angeles-based Render Media (, which is creating a publisher geared at the social world, social channels, and sharing. and $3.0

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How Jukin Media Is Turning Viral Video Into A Real Business


What is Jukin Media? Lee Essner: Jukin Media starts with the assumption that you can take any video viral. more) READ MORE>>.

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Amazon Studios Sets First Four Content Projects


Amazon Studios , the content development effort being run out of's Los Angeles arm, the People's Production Company, has set the first four projects being developed by the company. According to Amazon, it has selected one children's show and three comedies as the first four content development efforts at the company.

Demand Media Unloads Cracked For $39M


Santa Monica-based Demand Media has sold Cracked , its online humor site, to the E.W. According to Demand Media, the move will give it a "more focused portfolio of businesses", and also "significantly" strengthen its balance sheet. Demand Media acquired Cracked in 2007. READ MORE>>.

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YouTube Injects $200M Into More Content


In what can only be good news for the ecosystem of content providers and startup firms here in Southern California, Google's YouTube said Sunday that it is expanding into Europe, and adding more than 50 original channels to the 100 it introduced last year. youtube content channels development hollywood startupsREAD MORE>>.

PublishThis Enhances Content Curation Tool


PublishThis , the Los Angeles startup headed by Matt Kumin, has enhanced the firm's online, content marketing and curation management tool. The firm said the latest version of its platform is aimed at brands, retailers, media companies, and trade associations, to help them scale their content efforts across digital channels.

Total Beauty Acquired By Evolve Media


Los Angeles-based Total Beauty Media Group , the beauty products focused site founded by Emrah Kovacoglu, has been acquired by Evolve Media , and will become part of Evolve''s TotallyHer division. Total Beauty provided online content focused on beauty, including a large database of reviews of beauty products. READ MORE>>.

Demand Media Expands Content Offerings


Santa Monica-based Demand Media said today that it is expanding its offerings in the content area, with an expansion of its Content Solution offerings. According to Demand Media, the expansion includes new content formats and enhanced "publishing and distribution strategies." READ MORE>>.

Silicon Beach Report Feb. 20: Whatsapp Updates with Snapchat-Like Vanishing Content

L.A. Business Journal

WhatsApp updates with Snapchat-like vanishing content, SpaceX lands its latest Falcon 9 rocket booster, media buying on Snapchat confuses advertisers, and more

Triton Digital Wins Connoisseur Media


Los Angeles-based Triton Digital , the developer of advertising technology for the audio streaming market, reported that it has been selected by Connoisseur Media. Triton Digital said Connoisseur Media will use it to stream and measure their digital audio content. Connoisseur Media owns and operates 39 radio stations.

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DEFY Media Snags $70M


Los Angeles-based DEFY Media , a developer of YouTube channels and digital content, said on Tuesday that it has raised $70M in a Series B funding. The funding was led by Wellington Management Company LLP, and also included ABS Capital, Lionsgate, Viacom and ZMC (Zelnick Media Capital). READ MORE>>.

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Jukin Media Names Essner President, COO


Los Angeles-based Jukin Media , a company which says it discovers, acquires, and distributes viral videos, has tapped technology veteran Lee Essner as the company''s new President and Chief Operating Officer. president executive content hollywood licensing video viral essner media jukin READ MORE>>.

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Los Angeles Becomes YouTube's Content Hub With New Playa Vista Studio


The Los Angeles area is fast becoming the content hub for online video site YouTube , a position that takes advantage of both the LA region's long history in the entertainment business, and the rise of a slew of startups producing content specifically aimed at the YouTube audience. READ MORE>>.

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Team Liquid Acquired By Local Sports, Media, Tech Entrepeneurs


team liquid sports media merger acquisition esports videogame video game content streaming videogamesE-sports franchise ,a href="[link] Liquid , which operates ten different e-sports teams with more than 50 players in total, has been acquired by a group of entrepreneurs led by Peter Guber and Ted Leonsis. READ MORE>>.

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Evolve Media Snags Say Media Executive


Los Angeles-based Evolve Media , the online publishing and media firm behind CraveOnline and TotallyHer, said Tuesday that it has named Jennifer Catto as its new SVP of Integrated Media. Evolve said Catto will oversee marketing efforts for CraveOnline, TotallyHer and Martini Media. Catto will be based in New York.

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OK Go Super Bowl Video Illustrates Collision Between Content, Technology


However, it does illustrate the increasing influence of technology and online media on entertainment, and how much the two worlds are colliding.

YouTube's New Content Partners A Who's Who Of SoCal Startups


Not suprisingly, the announcement by YouTube late Friday of a new initiative to provide original content programming channels on the site was a who's who of Southern California content and media startups. youtube content video streaming machinima demand media equal deca vuguruREAD MORE>>.

Break Media Launches Screenwriting Contest With Scripped


Los Angeles-based Break Media , the online content publisher headed by Keith Richman, said today that it has partnered with , an online community for screenwriters, on a new screenwriting contest. break media scripped screenwriting contest production content hollywood produceREAD MORE>>.

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SheKnows Launches Social Media Feature


Los Angeles-based SheKnows , the women's media site run by Evolve Media, said this morning that it has launched a new social media, community features for the service. sheknows evolve media content publishingREAD MORE>>.

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MobiGirl Media Targets Mobile Ads For Girls


If you''re the developer of a mobile application targeted at young girls, how do you monetize that application? A new, Los Angeles ad network, MobiGirl Media recently launched its niche, mobile ad network, specifically aimed at advertisers and app developers targeting girls between the ages of 6 and 16. READ MORE>>.

Here are 10 Tips from BuzzFeed to Make Your Content Go Viral

Both Sides of the Table

But of course we also focused on making content go viral. Or creating quizzes or games with your content. Can we do 10 variants?

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Manalto Gets $1M For Social Media Content Management


Santa Monica-based Manalto has raised $1M in a seed funding round, for the company''s social media content management software. manalto venture capital social media content managment software facebook australia The company splits its operations between Santa Monica and Australia. The company is led by Anthony Owen.

Demand Media, Rachel Ray Partner


Los Angeles-based Demand Media , the online publishing firm headed by Richard Rosenblatt, along with food and cooking celebrity Rachel Ray , said this morning that they are in a multi-year, exclusive partnership to develop co-branded content in the food category. Financial details of the deal were not disclosed. READ MORE>>.

Demand Media Launches Pet Channel On YouTube


Demand Media's new pet channel includes VIctoria Stillwell, host of the Animal Planet series "It's Me or The Dog", public television personality P.

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Demand Media to Change Its Name to Leaf Group

L.A. Business Journal

Demand Media is turning over a new leaf. The media and e-commerce holding company announced on Friday that it will change its name to Leaf Group, effective Nov. 9. Demand Media purchased last year, which is a women’s lifestyle video content creator

Demand Media Plans To Split Domain, Content Businesses


In a surprise move, Santa Monica-based Demand Media said Tuesday afternoon that it plans to explore separating its domain name and content businesses into two, independent, publicly traded companies. demand media split merger acquisition content domain domainerREAD MORE>>.

Variety Acquired By Penske Media


The bible of entertainment industry news, Variety , has been acquired by Internet entrepreneur Jay Penske, via his firm, Penske Media , the companies said today. Penske Media owns such online publications as Deadline, HollywoodLife, BGR, and TVLine MovieLine, a number of which are major competitors to Variety. READ MORE>>.

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SOCi Scores $2.25M For Social Media Marketing Tools


San Diego-based SOCi , a developer of social media management and marketing software, has raised $2.25M in funding, the company said Wednesday. SOCi is taking aim at competitors such as Hootsuite, with what it says is a "next-generation" social media content discovery and marketing product. READ MORE>>.

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