socalTECH

DECEMBER 7, 2016

Santa Monica-based MomentFeed , the developer of mobile customer analytics tools, says that it has launched a new, online-to-offline customer journey tracking tool in the latest version of its platform. The company said its tools are being used by such brands as Jamba Juice, Avis, and Starbucks. READ MORE>>.

Tool 100

Tool Customer Custom Santa Monica 100

Startup Professionals Musings

JUNE 23, 2021

Yet, as a business consultant, I often find minimal focus on improving employee engagement and assessing their customer-facing performance. For example, I commonly see metrics to keep track of revenue per employee, overtime, and absenteeism, but I don’t often see measures of overall customer satisfaction with individual employees.

Customer 147

Customer Custom Technical Review Metrics 147

Startup Professionals Musings

DECEMBER 22, 2021

As I talk to many of you in my role as business advisor, I still often hear the concern for maximum return to the business and stakeholders, more than a passion for sustainably enriching the lives of your customers and team. This applies to your own team, as well as customers. Make every customer experience memorable.

Custom 114

Custom Customer Metrics Satisfaction 114

Startup Professionals Musings

MARCH 29, 2021

New generations of customers respond better to the “ participative ” approach, where they get to provide input via social media and the Internet. Some call it a move from always “ hunting ” for new customers in the wild, to “gardening” or nurturing loyalty and value from the ones you already have.

Custom 168

Custom Customer Marketing Social Media 168

Startup Professionals Musings

AUGUST 22, 2021

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand. Don’t just monitor – engage customers.

Custom 172

Custom Customer Marketing Social Media 172

socalTECH

OCTOBER 12, 2020

Santa Monica-based Invoca , which provides call tracking and analytics software, says a new study it ran shows that website experience and customer experience has become much more important in the era of COVID-19, particularly in big ticket purchases. READ MORE>>.

Custom 100

Custom Customer Santa Monica Services 100

Tech.Co

MAY 31, 2023

Business tools — from customer relationship management ( CRM ) platforms to accounting software — help to save startups time and money by automating key processes and maximizing efficiency. Yet, with so many tools vying for the attention of business owners, navigating the over-saturated market can be overwhelming. While Hide.me

Tool 131

Tool Startup Software Review Technical Review 131

Both Sides of the Table

DECEMBER 7, 2014

I spend a lot of time with startups and thus hear many companies talk about their approach to sales and their interactions with customers. From these meetings you can really tell the leaders that care deeply about their customers and those the look down on them. You’d be very wrong. Contrast that with a VC conversation I had.

Customer 341

Customer Custom Venture Capital Software Review 341

TechCrunch LA

MARCH 2, 2021

Making money on livestreams has never been easier thanks to a suite of tools from the Los Angeles-based startup Maestro , which just nabbed $15 million in financing to grow its business. “ We were targeted to a small number of very premier customers. Sales, Sony Music Entertainment, in a statement. .

Tool 315

Tool Commerce .Net Entertainment 315

Startup Professionals Musings

JULY 20, 2020

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Display ads on mobile devices, including video and audio, also offer a new opportunity to reach target customers. Some consider direct mail very expensive or dead as a lead-generation tool.

Customer 146

Customer Custom Marketing Startup 146

Startup Professionals Musings

MARCH 4, 2019

Is your marketing focus product-centric or customer-centric ? With a wealth of products now available, customers look for the most memorable experience , not just the best product. Amazon is very customer-centric, but it can make all the difference in retail as well as online. Status factors are more important than demographics.

Customer 85

Customer Custom Product Metrics 85

Berkonomics

MAY 30, 2019

Using new tools in a social age. And the best way to do this is with the placement of a case study, a story told about and by a satisfied customer with something to say about how your product solved their problem or pain. That story can be in print or in multimedia form. And as a result, more money is flowing into story-telling.

Case Study 120

Case Study Study Custom Customer 120

Startup Professionals Musings

MARCH 14, 2022

But that is just the beginning of the opportunity to provide or take advantage of the new power and tools on the Internet. I see lots of new software put together on a shoestring as a “proof of concept” – but then gets rolled out to customers “asis” due to lack of time or money to “harden” the product. Don’t take shortcuts on these.

Customer 137

Customer Custom Technical Review Symantec 137

socalTECH

MAY 7, 2021

Santa Monica-based a href="[link] Cycle, a developer of software for market research, said it has rolled out a new tool to help with ongoing issue tracking for companies using continuous product development. The company said its customers include Peloton, Hulu, Thomson Reuters, Viacom, ro.co, Gymshark and others.

Tool 113

Tool Santa Monica Hulu Research 113

socalTECH

JULY 8, 2013

San Diego-based enterprise IT software developer ServiceNow has signed up a new customer in Colorado, the firm reported today. ServiceNow said its tool has eliminated 12 different IT tools that were in use at the utility, including legacy software, homegrown applications, Excel spreadsheets, and Lotus Notes.

Customer 138

Customer Custom SaaS San Diego 138

Berkonomics

DECEMBER 10, 2015

Both of these time–honored methods of reaching our customers have worked for as long as there was print and radio–TV to get the message out. If you feel overwhelmed by this, there are experts waiting to serve you with new tools, ideas and channels you have never used, and which will open your eyes to powers that may shock you.

Custom 120

Custom Customer Marketing Email 120

socalTECH

JANUARY 14, 2016

San Diego-based MindTouch , a developer of software-as-a-service tools to help companies create self-service, customer support sites, has raised $12M in a Series A funding. MindTouch's software provides customer support search tools, product information, and more to end users. READ MORE>>.

Customer 100

Customer Custom Software Services 100

socalTECH

SEPTEMBER 30, 2014

Vonjour (www.vonjour.com), a Los Angeles startup, has developed a cloud-based customer support and phone system which, in addition to handling all of a company''s usual enterprise phone needs--also lets employers harness employee smartphones to deal with customer support issues, make calls, and interact with customers directly from a mobile app.

Customer 133

Customer Custom Startup Web 133

TechEmpower

MARCH 4, 2024

Key Functions with High Impact Generative AI is revolutionizing sales by enabling dynamic pricing and personalized customer interactions, boosting conversion rates and customer satisfaction. Post-sale, AI analyzes customer data to improve service and loyalty, making it a cornerstone of modern sales methodologies.

Generative AI 295

Generative AI TechEmpower CTO Hire Outsource Development 295

socalTECH

OCTOBER 14, 2019

The software company--which is backed by KPN Ventures--says that its new product, Lens, provides network analytics for network operators, providing them with near real-time, granular and dynamic analysis of how customers are using their home or business networks.

Tool 113

Tool El Segundo Artificial Inteligence Networking 113

TechEmpower

JULY 31, 2023

How does it meet customers’ needs? One way to approach that last question is to use this simple model: Customer Acquisition Cost (CAC) How will your business reach prospects? Customer Lifetime Value (CLV) How much money will your business generate from each converted customer? What does the business do?

Metrics 260

Metrics Startup Slides Technical Review 260

Berkonomics

NOVEMBER 19, 2015

Customer empowerment is moving so fast nowadays that many of us are running to just catch up. Blame the Internet for this rise in customer expectations. But don’t close your eyes to the fact that your customers have grown to expect your products or services in the form of…. WHAT I want, WHEN I want, and WHERE I want.’.

Custom 120

Custom Customer Demand Competition 120

Startup Professionals Musings

SEPTEMBER 9, 2018

In today’s totally interconnected world with its abundance of information, choices, and marketing, how your customers buy has drastically changed. Whether you are an executive, an entrepreneur, a marketer, or a salesperson, it’s time to look beyond how you sell, and focus on how your customers buy.

Custom 94

Custom Customer Social Media Startup 94

socalTECH

JULY 16, 2019

Aliso Viejo-based Corent Technology , which develops cloud migration software tools, says it has integrated its tools with Microsoft Azure Migrate, Microsoft's migration software for its cloud services. Corent develops tools which help move software to the cloud, and turn legacy applications into software-as-a-service (SaaS).

Tool 113

Tool SaaS Software Customer 113

Startup Professionals Musings

OCTOBER 17, 2020

I hear this term every day, wrongly applied to new social media site, or a new productivity tool. Many of the current opportunities in alternative energy are the result of these forces, as well as the lack of effective government coalitions to conserve other resources. Truly “disruptive” technologies.

Customer 167

Customer Custom Startup Outsource Development 167

socalTECH

JUNE 11, 2020

Los Angeles-based Slingshot Aerospace , a startup which normally develops situational intelligence software, is helping to address some of the major issues to emerge out of the global COVID-19 pandemic, by helping to create an online mapping tool for finding food help. READ MORE>>.

Tool 138

Tool Help Resource Los Angeles 138

socalTECH

OCTOBER 18, 2018

Los Angeles-based AppOnboard , the developer of mobile app demo technology led by Jonathan Zweig, says that it now has such app developers as FoxNext Games, Game Insight, Superheart Studios, Jam City, Huuuge Games, and Simple Habit using its tools.

Technical Review 133

Technical Review Mobile Technology Customer 133

socalTECH

JUNE 25, 2019

Los Angeles-based Retina , a startup which develops machine learning and artificial intelligence software for predicting customer lifetime value (CLV) of a company's customer, said it has launched a new tool that it is offering up to small to middle-market e-commerce businesses. READ MORE>>.

Artificial Inteligence 113

Artificial Inteligence Dollar Shave Club Commerce Tool 113

Startup Professionals Musings

SEPTEMBER 12, 2016

As a startup advisor, I see too many entrepreneurs get distracted by technology or their favorite cause, and then wonder why they can’t find an investor, attract customers, or build a long-term business. Customers now put big value on experience, social impact, empowerment, and feedback.

Customer 101

Customer Custom Competition Netflix 101

socalTECH

FEBRUARY 2, 2018

Los Angeles-based Factual , the location data startup led by Gil Elbaz, said this week that it has launched a brand new set of tools, called Geopulse Insights and Geopulse Measurement. Accordign to Factual, the new tools help marketers understand customer behavior, and link real-world, customer behavior to their online marketing campaigns.

Tool 100

Tool Google Los Angeles Pricing 100

socalTECH

APRIL 5, 2021

Los Angeles-based Pipeliner CRM, which develops customer relationship management software for sales teams, recently released a new update to its software, adding new reporting and analytics features.

Report 113

Report Tool Los Angeles Software 113

SoCal Tech Calendar

SEPTEMBER 7, 2012

Tuesday, September 11, 2012 -- Mobility: Exceeding Your Customers? What can you do to delight your customers and inspire them to return to your app again and again? What can you do to delight your customers and inspire them to return to your app again and again? Expectations. San Diego Software Industry Council.

Mobile 124

Mobile Customer Custom San Diego 124

socalTECH

JUNE 6, 2019

Los Angeles-based ServiceTitan , which develops a suite of software aimed at helping home service businesses with such tasks as CRM, dispatching, marketing automation, and more, said it has integrated its tools with iManifold , a residential heating, ventilation, and air conditioning diagnostics tool.

Tool 113

Tool Glendale Report Los Angeles 113

Startup Professionals Musings

JULY 31, 2019

After working in business at all levels, and consulting to entrepreneurs for years, I’m still surprised to see so many situations where things that should be easy are painful to customers, and lead to customers hating your business. Get out and meet your customers to learn what turns them on these days.

Customer 83

Customer Custom Demand Training 83

socalTECH

AUGUST 30, 2019

San Diego-based Housecall Pro , the startup which provides a number of different software products for home services contractors, announced on Friday that it has launched a new set of finance tools for its customers.

Tool 113

Tool San Diego Services Custom 113

InfoChachkie

AUGUST 22, 2016

He started by stating, “We track customer success.” My initial reaction was, “Great, but I am not sure that qualifies as non-obvious” but then he quickly knocked it out of the park, adding, “We define ‘customer success’ as enabling our customers to generate more prospects and close more sales. Such metrics will obviously differ.

Custom 100

Custom Customer Cornerstone OnDemand Metrics 100

socalTECH

FEBRUARY 1, 2012

Los Angeles-based CEntral Desktop , the developer of online project and collaboration software which is headed by Isaac Garcia, claimed yesterday that it has seen growth in both its employees and customers last year. The company said it grew its staff by 43 percent in 2011, and increased its enterprise customer base by 41 percent.

Customer 150

Customer Custom Los Angeles Tool 150