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How To Make Freemium Customers Generate Revenue For Your Startup


In the spirit of the “land grab” mentality of the day, we emphasized usage of our screen sharing technology with no thought applied to how we would convert such users into paying customers. In fact, the lessons we learned allowed us to effectively convert the majority of our 50,000 free GoToMyPC Beta users into paying customers.


Intellectual Property – Worthless To A Startup, Priceless To A Big Dumb Company


Intellectual Property (IP) is an ugly thing at a startup. However, to a Big Dumb Company (BDC), a startup’s IP is a thing of beauty.

TechZulu Presents: The Annual Startup Forecast

Tech Zulu Event

28 from 7pm-10pm in Santa Monica. He began his career as a media, entertainment and IP attorney. Custom ad deals and partnerships.

Five Startup Tips From Bill Gates


In Mark Suster’s recent talk at UC Santa Barbara , he advised his audience of entrepreneurial students to master two skills: selling and coding.

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Yardi Buys Proliphix

SoCal Tech Calendar

Santa Barbara-based property management software developer Yardi has acquired Proliphix , a Massachusetts-based developer of energy management hardware and software, according to the company. Proliphix currently sells its systems to retailers, restaurants, financial, and government customers. READ MORE>>.

Interview with Eric Frankel, StarGreetz


It literally lets them talk to their customers in a never-before way, on a one-on-one basis. How did the company come about? READ MORE>>.

Interview with Jason Spievak, RingRevenue


Earlier this month, Santa Barbara-based RingRevenue ( announced that it had raised a round of venture funding.