Customer Metrics SaaS Software 
TechEmpower
JULY 24, 2023
Even when they have talked to multiple developers or development firms, we’re often the first to ask basic questions like “Who are your customers?” Who are the customers? Can you provide specific examples of different types of customers, what they need, and what the system will do for them? will you leverage?
Both Sides of the Table
APRIL 26, 2016
There has been a lot of public debate over the past several weeks about whether it’s a good thing to be “gross margin positive” or not and commentary always reminds me that some people at startups don’t quite understand financial metrics or even how to think about which ones are healthy. Customer acquisition cost. That bit is easy.
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TechCrunch LA
DECEMBER 5, 2018
Scott McCorkle has spent most of his professional career thinking about business to business software and how to improve it for a company’s customers. If customers are doing the things i want them to be doing through my product. “It is API embeddable and we have a full user experience layer.”
TechEmpower
NOVEMBER 13, 2023
This isn’t just our opinion - our startup metrics prove it! So instead, we fill it with a completely custom blurb, written just for him: Hello! Thanks to his custom blurb, instead of closing his browser and feeling inadequate for the rest of the day, Mark completes his bio and becomes a happy customer.
socalTECH
MAY 17, 2019
For today's interview, we sat down and spoke with David Loo , the founder and CEO of Perspectium (www.perspectium.com), a startup which is developing service management applications designed to help connect different, enterprise service management software products together. Perspectium recently raised a funding round from TVC Capital.
Both Sides of the Table
DECEMBER 11, 2022
There were startups and a software industry but barely. And then in the late 90’s money crept in, swept in to town by public markets, instant wealth and an absurd sky-rocketing of valuations based on no reasonable metrics. In those years I learned to properly build product, price products, sell products and serve customers.
Both Sides of the Table
JULY 21, 2014
Consumers buying through smart phones, travelers using the new, shared economy and businesses replacing old software with modern cloud-based solutions. It’s when the noise stops and you can actually get customer attention, press articles and VC meetings. And importantly we’ve had revenue. It has been a good run.
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