socalTECH

NOVEMBER 24, 2015

Many businesses--particularly in sports, entertainment, and retail--don't have a very good idea of the demographics of their clientele. How can you get a better handle of who your customers are, by using technology? Los Angeles-based DoorStat (www.doorstat.com)--which recently moved here from Chicago�tells us about how it is using vision recognition software to help businesses, such as entertainment venues, better understand who their customers are.

Entertainment 130

Entertainment Sample Los Angeles Customer 130

socalTECH

NOVEMBER 24, 2015

Home buyers in Southern California have yet another place to search for mortgages, as of yesterday: Google. Google said it has rolled out a new mortgage comparison tool , Google Compare for U.S. mortgages, allowing buyers in the Golden State to shop around for a mortgage, finding the best rates, and allowing users to apply using their smartphone or desktop computer for those mortgages.

Google 126

Google Southern California Tool Services 126

socalTECH

NOVEMBER 24, 2015

Hawthorne, California-based space rocket developer SpaceX has its first, real, commercial competition, as of Monday, after competing rocket developer Blue Origin launched its first successful test into space. SpaceX which was given the order last week to start working on a manned mission to deliver astronauts to the ISS--has so far dominated the market for commercial rocket launches, despite the claims and efforts of a number of potential competitors.

SpaceX 109

SpaceX Hawthorne Competition Marketing 109

socalTECH

NOVEMBER 24, 2015

Los Angeles-based programmatic advertising technology provider OpenX said Monday that it has tied into an ad quality effort being run by PubNation. According to the two companies, OpenX is the first certified technology partner for PubNation's Ad Quality Platform, which helps identify and remove bad advertisements using crowdsourcing. READ MORE>>.

OpenX 109

OpenX Advertising Los Angeles Platform 109

Advertiser: Aggregage

Office leases are one of companies’ largest expenses, and if your whole team is working from home with no clear end in sight, you may be wondering what to do about your lease.

Company

socalTECH

NOVEMBER 24, 2015

Aliso Viejo-based Microsemi and PMC-Sierra said this morning that the two have entered into a definitive agreement, where Microsemi will acquire PMC-Sierra, for approximately $2.5 billion. The deal comes after a bidding wart between Microsemi and Skyworks Solutions to acquire PMC-Sierra, which had agreed in October to be acquired by Skyworks for $2.4 billion.

Acquisition 109

Acquisition 109

socalTECH

NOVEMBER 24, 2015

Santa Monica-based PatientPop , a startup developing software for healthcare providers, has raised $10M in a Series A funding, according to the company. The funding came from Toba Capital. The startup, founded by Luke Kervin and Travis Schneider, develops software that manages patient acquisition, retention, analytics, and more. The company said the new funding brings its total raised to $13.3M.

Santa Monica 109

Santa Monica Acquisition Software Funding 109