socalTECH

DECEMBER 23, 2015

Editor's note: Over the holidays we publish contributions from some of the movers and shakers in the community, with their reflections on the past year and their thoughts on the upcoming year. We'll be publishing these between now and the new year. For today's thoughts, we have Lief Morin , founder and CEO of KeyInfo (www.keyinfo.com), a regional systems integrator which provides compute, storage and networking solutions and professional services for advanced software-defined data centers.

San Fernando 109

San Fernando Ventura Southern California SoCalTech 109

Startup Professionals Musings

DECEMBER 23, 2015

The world of marketing is changing faster than technology these days. Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and more recently added social-local-mobile ( SoLoMo ) to the mix. Mobile and global are driving all of these in innovative new ways to grow your business.

Marketing 56

Marketing Startup Technical Review Innocal 56

socalTECH

DECEMBER 23, 2015

Los Angeles-based OpenX said Tuesday that it has signed a Canadian telecommunications and media company, Quebecor , has a customer. OpenX said Quebecor Media is using its Ad Server technology platform, to manage and monetize its digital advertising inventory. Financial details of the win were not disclosed. Quebecor's properties include Canoe.ca, Elle Canada, and Elle Quebec.

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OpenX Customer Custom Advertising 100