The HomeFinder Group, Led By RealtyTrac Vet, Acquires HomeFinder.com
socalTECH
FEBRUARY 8, 2017
Irvine-based The HomeFinder Group , led by RealtyTrac veteran Michael Sawtell, has acquired HomeFinder.com. Financial terms of the acquisition were not disclosed. Newly formed The HomeFinder Group (THG) says it will focus on lead quality and conversion for brokers, agents and mortgage lenders through its own consumer facing web sites. HomeFinder was previously owned by real estate technology developer Placester.
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