Sat.Mar 30, 2013 - Fri.Apr 05, 2013

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Streamlining The Sports Recruiting Process with FieldLevel

socalTECH

'How do you take a process--recruiting of athletes--and make it more efficient, without getting in the way? That''s what Los Angeles-based FieldLevel (www.fieldlevel.com) has been working on, making it easier for coaches to network and exchange information on athletes. We spoke with co-founder Brenton Sullivan about the company''s platform, and how it''s hoping to transform the athletic recruiting process.

Coach 252
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Making Sure You Are Ready to Begin Building Your MVP

SoCal CTO

I'm presenting Making Sure You Are Ready to Begin Building Your MVP next week at Coloft ( Details/Registration ). I'm going to be looking at aspects like: Things to consider before building your MVP Features often overlooked when documenting an MVP for developers Understanding important metrics you want to measure Risks and challenges in developing an MVP.

CTO Coach 219
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How This Startup Kicked Oracle’s A$$

InfoChachkie

A version of this article previously appeared on Forbes. How did a small, open source software company from Finland capture billions in market share from Oracle? Marten Mickos, CEO of Eucalyptus Systems , knows the answer and he delights in telling the story of how MySQL ate Oracle's lunch and dinner. You can watch Marten tell his entertaining story in the following 15-minute excerpt from his UC Santa Barbara talk.

Oracle 229
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Avoid the office politics trap.

Berkonomics

'It is hard to separate this kind of advice from economic lessons in running a business, when office politics can threaten a business in ways that are subtle, but sometimes just as devastating as economic shocks or continuing poor management. Most any office with more than one level of management (more than ten employees) can become a Petri dish for office politics.

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Can You Ask for Office Rent Relief? How to Manage Your Lease During COVID-19

Office leases are one of companies’ largest expenses, and if your whole team is working from home with no clear end in sight, you may be wondering what to do about your lease.

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AnyMeeting: We're Better Than WebEx, GoToMeeting

socalTECH

Online web conferencing provider AnyMeeting has a challenge: it believes its services are better suited for small business than both WebEx and GoToMeeting, the incumbents in the web conferencing space. To prove it? The company said it will provide six months of its ad-free business plans to any small business owner, employee or independent professional who will show them a copy of their most recent WebEx or GoToMeeting invoice.

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The Different Shapes of TED

Eric Greenspan

There’s a ton of talk about TED today. You know, the organization behind TED Talks. Not the movie or the defunct division of United Airlines. The real TED. See? It’s not confusing at all. But wait, what’s TEDGlobal? TEDActive? And what in the heck is TEDx? Ok, here’s the rundown. TED : this is the official conference founded by Richard Saul Wurman 30 years ago and was acquired by its current curator, Chris Anderson, in 2001.

More Trending

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TZ Tech Crawl | Sunset Strip Edition

Tech Zulu Event

Newsflash: The famous Sunset Strip isn’t just for musicians and celebrities anymore! That’s right. Silicon Beach is expanding from the westside to West Hollywood as entrepreneurs set up shop next to the stars. Who exactly are some of these pioneers who’ve dared to venture beyond I-405? Find out during our first TZ Tech Crawl: Sunset Strip Edition!

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ChoicePunch Takes On Life Decisions

socalTECH

A new, Los Angeles startup hopes its service will help users simplify life choices, by asking other users to comment on different questions. ChoicePunch , founded by Hamid Saify, recently launched its services, letting users post their own questions and answers to such questions like "What's the safest car?", and "What should I buy my sister for her birthday"?

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Defined By Our Desktop (or We Are What We App?)

Eric Greenspan

'You can tell a lot about a person by the apps they keep and how they keep them. Some try to cram as much as possible into the home page. Some, keep it simple. Is this how their mind works? Or is it the opposite? Do the cluttered minds like simple desktops? Well, I’m not doing a research project here, I’m just presenting a few facts. Here’s the screenshots of some great people I know.

Screening 138
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True Entrepreneurs Bounce Back After Failure Grief

Startup Professionals Musings

Your startup is gone, it’s never coming back, and you are in mourning. An entrepreneur whose business fails grieves similarly to anyone who has lost a loved one. The pain of losing a business is not only about a significant loss of income, but can send your entire identity into turmoil. Most entrepreneurs define themselves by their business projects.

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CreatorUp Links You With Top Filmakers & YouTube Creators To Make Awesome Web Series

Tech Zulu Event

CreatorUp is the online web series school teaching the next generation of web series creators how to make and market their own new video projects on the web. Aspiring creators learn by connecting with top web filmmakers and YouTubers on a topics specific to the web: developing a web series, producing web series, writing for genres like comedy & sci-fi, directing, editing, camera, Kickstarter funding, show hosting, distribution, and marketing.

Web 93
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Hello Society Takes On Pinterest Marketing

socalTECH

Remember Hello Insights , the Pinterest analytics and measurement tool out of Los Angeles startup incubator Science Inc. ? Well, the firm has transformed itself into Hello Society , a marketing agency for brands this morning, expanding out its offerings from just analytics tools to include a full suite of services around Pinterest. Pinterest is the popular visually-driven photo sharing site, which is geared around products and fashion.

Marketing 200
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5 Common Misconceptions of Web Design: Insights from the Yoga Sutras

From the Venture Trenches

'At City Yoga the other day our instructor, Anthony Benenati began the class by reciting the 5 Yoga Sutras known as Kleshas or stains that prevent students from achieving enlightenment. The Kleshas, Anthony told the class, are: Ignorance, Ego, Attachment, Aversion and Fear of losing one’s sense of self. When I heard the explanation of each Klesha it reminded me of the five biggest misconceptions prospective clients at Kluge have when it comes to their digital presence.

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7 Ways to Grow from a Smart to a Wise Entrepreneur

Startup Professionals Musings

Most of the entrepreneurs I have met are smart, but many are not always wise. That means they may show great insights into a new technology that has marginal business value, their passion may motivate team members more than customers, or they may allow themselves to be pulled over the ethical line in their success drive. Wise leaders are authentic, timeless, and enduring.

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Live From Hub LA Civic Innovation Showcase

Tech Zulu Event

TechZulu will be bringing you all the Civic Innovation Showcase action live tonight starting at 8pm from the Hub LA office in Downtown Los Angeles. Hub Los Angeles, in partnership with The LA Mayor’s Council on Innovation and Industry & The LA Chamber of Commerce Emerging Technology Center & City Innovation Group, is pleased to announce an evening event to showcase local civic innovators & celebrate the launch of MyLA311.

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Good Clean Fund Looks To Help Nonprofits Raise Funding, Support

socalTECH

'Are you involved with a nonprofit or social enterprise, wishing you had better tools to raise funding for your important causes, but not able to shell out the thousands of dollars necessary to purchase those tools from software vendors? A new service, Good Clean Fund --powered by local startup Invested.in --is looking to change that, by offering up a free tool for helping nonprofit fundraise via crowdfunding.

Funding 197
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Earned Media: What is it & how can it benefit or harm your brand?

From the Venture Trenches

'Of the three horses in a brand’s marketing troika: owned , paid and earned – earned media is the least understood and least utilized, despite the fact that a conscious effort to leverage the channel can be extremely effective and long lasting. Earned Media has evolved into a constant, real time stream of word of mouth thanks to Social Media. At Kluge we emphasize the importance of building out an overarching digital strategy so that all three media channels can be utilized.

Media 45
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6 Ways for Entrepreneurs to Track the Big Picture

Startup Professionals Musings

'The most successful entrepreneurs and executives I have seen are savvy business people first, and experts in their field second. This may seem counter-intuitive to technologists, especially in an era when technology seems to be driving the world. Yet the sad truth is that a technology not focused on a real problem is not a business, and will probably fail in the marketplace.

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Social Media Marketing World | San Diego

Tech Zulu Event

On April 7-9, 2013 San Diego welcomes the top influencers of social media in an extensive networking conference, Social Media Marketing World. Attendees will rub shoulders with the biggest names and brands in social media including Sony Electronics, Walmart, Cisco, Sharpie, Petco, Dun & Bradstreet and others. You’ll also have the opportunity to connect face-to-face with social media marketing experts and build a network of like-minded individuals around the world.

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TakeLessons Sees Jump In Music Lesson Interest

socalTECH

Need to find a ukulele or blues harmonica teacher? San Diego-based TakeLessons , the online marketplace for music lessons, said that it is seeing a jump in interest in the firm's marketplace for online music lessons. The startup--which is backed by Triangle Peak Partners, Siemer Ventures, Crosslink Capital, and SoftTech VC--said it has seen a 124 percent increase in the number of people who are taking music lessons through its online marketplace.

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5 Common Misconceptions of Web Design: Insights from the Yoga Sutras

From the Venture Trenches

'At City Yoga the other day our instructor, Anthony Benenati began the class by reciting the 5 Yoga Sutras known as Kleshas or stains that prevent students from achieving enlightenment. The Kleshas, Anthony told the class, are: Ignorance, Ego, Attachment, Aversion and Fear of losing one’s sense of self. When I heard the explanation of each Klesha it reminded me of the five biggest misconceptions prospective clients at Kluge have when it comes to their digital presence.

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How to Foster More Startup Thinking Outside the Box

Startup Professionals Musings

Most aspiring entrepreneurs believe their initial idea and inspiration requires the most important creative thinking. Experienced entrepreneurs will tell you that the initial idea is the easy part, and it’s the later implementation, and the competitive business marketing that are the real creative challenges. There is a tough balance here to achieve, since a large portion of starting and running a business requires analytical, logical thinking.

Startup 100
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TechZulu Final Friday At NextSpace / Amplify LA (#TZFF)

Tech Zulu Event

Held the last Friday of every month, TechZulu Final Fridays (#TZFF) are a creative blend between networking event, startup showcase, and community celebration. Join us as we introduce you to featured faces and spaces across our great city, highlighting the many flavors of innovation that make up the LA tech ecosystem…plus plenty of free food and drinks.

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Fisker Automotive Hires Bankruptcy Lawyer

socalTECH

Anaheim-based Fisker Automotive has hired legal firm Kirkland & Ellis to advise the firm on a possible bankruptcy filing, according to reports over the weekend. The firm--which just furloughed its entire U.S. workforce last week--has been trying to find a buyer or investor for months. The maker of hybrid electric automobiles was last looking towards China for a buyer.

Report 182
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Earned Media: What is it & how can it benefit or harm your brand?

From the Venture Trenches

'Of the three horses in a brand’s marketing troika: owned , paid and earned – earned media is the least understood and least utilized, despite the fact that a conscious effort to leverage the channel can be extremely effective and long lasting. Earned Media has evolved into a constant, real time stream of word of mouth thanks to Social Media. At Kluge we emphasize the importance of building out an overarching digital strategy so that all three media channels can be utilized.

Media 40
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Startup Survival is All About Relationships at Work

Startup Professionals Musings

'Most entrepreneurs, and members of any small team, naively assume that the key to their success is hard work, dedication, and long hours at the business. In reality, their effectiveness is usually more related to how well they develop their work relationships with peers and business leaders. First they need to decipher correctly every relationship as a workship, friendship, or foe.

Startup 99
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Frameworks Round 2

TechEmpower

'Last week, we posted the results of benchmarking several web application development and frameworks. The response was tremendous. We received comments, recommendations, advice, criticism, questions, and most importantly pull requests from dozens of readers and developers. On Tuesday of this week, we kicked off a pair of EC2 instances and a pair of our i7 workstations to produce updated data.

Framework 559
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How Rexter Is Turning Connections Into Business, with Andy Wilson

socalTECH

In the age of social networking, everyone has hundreds--even thousands--of connections online. But, to a business person, those connections and network are only good as the real life relationships they create. That's the idea behind Rexter (www.rexter.com), which recently raised seed funding to ramp up its software to put "LinkedIn on steroids". We spoke with CEO and founder Andy Wilson about how Rexter is looking to help business professionals further develop their relationships.

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Plan Bee Taps NameJet, AfterNic For.BUILD Top Level Domain

socalTECH

'A Santa Monica-based domain venture, Plan Bee LLC , has selected domain name auction site NameJet--a joint venture of Santa Monica-based Demand Media and Web.com--along with domain marketplace AfterNic--to power initial distribution for its new top level domain,BUILD. According to NameJet and Afternic, Plan Bee will use the two firms to operate sunrise and landrush auctions, as well as offer premium name distribution for the new TLD.

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Factual Renames, Relaunches Geopulse API

socalTECH

'Los Angeles-based Factual has renamed its Geopulse API, its API for providing demographic data based on geolocation information, to Geopulse Context, as part of what it called a major relaunch of the program. The API lets users specify any location on earth and get information such as median household income, population density, education level, race and ethnicity, and more.

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City of LA Debuts Smartphone App

socalTECH

The City of Los Angeles has launched its own smartphone application, the firm said Monday, called MyLA311 , which will allow Angelenos to submit serviec requests, pay their LADWP bills, and also locate city resources. According to Mayor Antonio Villaraigosa, the new app lets users submit request requests for such things as pothole repair, graffiti removal, and bulky item pick up, pay water and power bills, and find nearby parks, swimming pools, and libraries.

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Receptos Files For IPO

socalTECH

'San Diego-based biopharmaceuticals firm Receptos has filed for an IPO, saying in a filing that it is looking to raise up to $86.3M in an offering on the NASDAQ Global Market. The firm said it intends to list as "RCPT". The firm''s IPO is being underwritten by Credit Suisse, Leerink Swann, BMO Capital Markets, and Wedbush PacGrow Life Sciences. The firm is venture backed by ARCH Venture Partners, Flagship Ventures, Lilly Ventures Fund, Polaris Ventures, and Venrock Associates.

San Diego 170
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MediaPass Partners For Subscription Optimization

socalTECH

Los Angeles-based MediaPass , the developer of online, paywall software for publishers, said today that it has linked with analytics provider Mather Economics , to help optimize paywall and subscriptions for its customers. MediaPass said it will begin using pricing, meter, and strategies from Mather into its products. Financial details of the deal were not disclosed.

MyLife 170
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DailyLook Uncovers $2.5M For Fast Fashion

socalTECH

Are you a fashion startup? It looks like Los Angeles has become the hotbed of new fashion and e-commerce startups, with the latest being DailyLook , which disclosed Tuesday that it has raised $2.5M in a funding round, from GRP Partners, RRE Ventures, SV Angel, Novel TMT Ventures, Matt Coffin , Thomas Mclnerney, and Rachel Zoe. The startup focuses on "looks", letting consumers find a complete collection of clothing--blazers, dresses, jackets, lingerie, shorts, shoes, bags, purses, belts, and more

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Science's Mike Macadaan: What I Learned From Redesigning MySpace

socalTECH

Before MySpace had Justin Timberlake, there was Mike Macadaan. Macadaan shared what he learned from his experience redesigning MySpace in 2009 , and how that's helping to shape what he's doing--along with the rest of the team at LA technology incubator/studio Science Inc. Macadaan--who's been instrumental in everything from AOL, MySpace, Twiistup, Tsavo, and many other local startup efforts--shared some of what he learned at the Big Kansas City event last week, talking about Dollar Shave Club, S

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Esri Ties With Geofeedia

socalTECH

Redland-based geographical information systems and mapping software developer Esri has tied with social media and location analytics firm Geofeedia , the two announced today. According to the two, the deal will help public safety professionals monitor, analyze, and visualize live emergency data in real time. Financial details of the link were not disclosed.