Sat.Mar 12, 2011 - Fri.Mar 18, 2011

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Whom Should You Hire at a Startup? (Attitude Over Aptitude)

Both Sides of the Table

This post originally ran on TechCrunch. Startups. We know the mantra: Team matters. Is this philosophy exaggerated? Overrated? Cliché? No. Team is the only thing that matters. Whatever you’re working on now, the half-life of innovation is so rapid now that your product will soon be out-of-date. Your existence is irrelevant unless you continue rapid innovation.

Startup 399
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ReachLocal To Help Power Facebook Deal Test

socalTECH

Woodland Hills-based ReachLocal , the provider of Internet advertising services to small and medium sized businesses, said Wednesday afternoon that it will participate in Facebook's Deals test in San Diego. Facebook said this week that it would be testing out a Groupon-style deals in San Francisco, San Diego, Dallas, and Austin this week. ReachLocal said it will use its existing presence in San Diego to source deals from local businesses for Facebook.

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Interview: Ryan Rifkin of Burstly

InfoChachkie

Messenger: Ryan Rifkin, Co-Founder & VP of Operations, Burstly, Co-Founder & Sr. Director of Partnerships at TagWorld/Flux (sold to Viacom) Value Prop Twitter Style: Burstly is: “A monetization platform for iOS and Android app developers” If you haven’t already subscribed.

Platform 225
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Manage your mantra.

Berkonomics

I am constantly surprised when speaking with entrepreneurs and CEO’s who act puzzled and a bit flustered when I ask, “So what is your mantra? Tell me about your company in ten words or less.” Almost every one begins a long explanation of their business that is nearly impossible to follow, let alone recall a few moments later. And each lost an opportunity to tell their story in a memorable way that has power and boosts their enterprise value in the minds of the listener.

Coach 174
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Can You Ask for Office Rent Relief? How to Manage Your Lease During COVID-19

Office leases are one of companies’ largest expenses, and if your whole team is working from home with no clear end in sight, you may be wondering what to do about your lease.

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The Science of Sports

SoCal Tech Calendar

Tuesday, March 22, 2011 -- The Science of Sports. San Diego Sport Innovators and the San Diego Hall of Champions. Why does the shape of the board make a difference in your surf/skate/snow/water experience? Why do you need so many golf clubs just to hit the ball? Whether it's a surfboard, skateboard, golf club or wakeboard, join SDSI for this free event at the San Diego Hall of Champions and find out!

San Diego 133
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GotCast To Donate Revenues To Red Cross Relief Effort

socalTECH

Los Angeles-based GotCast.com , the online casting startup headed by Alec Shankman, said that it will donate all of its membership fees tomorrow, Tuesday, March 15th, to the Red Cross. According to the firm, it will donate 100 percent of its revenues tomorrow to the Red Cross Earthquake and Tsunami Relief fund. GotCast offers up an online site which helps Hollywood casting agents and producers to find talent; the firm also has been powering interactive casting events for a number of brands.

Hollywood 231

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The Best Entrepreneurs Have Some Common Traits

Startup Professionals Musings

At some point in their life, hopefully everyone strives to be the best in their chosen profession. Most people think that being the best requires more intelligence, more training, and more experience. In reality, in business or even in sports, the evidence is conclusive that it is as much about how you think, as what you do. I saw this illustrated well recently in a sports excellence book called “ Training Camp: What the Best Do Better Than Everyone Else ”, by Jon Gordon.

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Emerging Technology Trends

SoCal Tech Calendar

Thursday, March 24, 2011 -- Emerging Technology Trends. AITP. Mr Galen Gruman, Executive Editor, InfoWorld speaks on Emerging Technology Trends including Heterogenity -- device-independent computing and convergence of mobile and data -- critical trends being shaped right now.

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Total Immersion Shows iPad 2 App

socalTECH

Los Angeles-based Total Immersion , the developer of augmented reality software, said today that it has launched a new application for the iPad 2, Apple's new tablet computer. Total Immersion said its first app, AR Magic Mirror, allows users to try on virtual hairstyles, glasses, and accessories. The app uses facial recognition to identify users, and to apply virtual 3D enhancements.

Platform 210
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TechZulu Is Hiring Contributors/Reporters! Here’s How to Apply

Tech Zulu Event

Interested in joining TechZulu's growing editorial team? Read on to learn more about openings and how to apply. Visit TechZulu for full story.

Report 91
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Five Long-Term Pitfalls That Entrepreneurs Forget

Startup Professionals Musings

Most entrepreneurs expect to face the “normal” challenges of starting a business, which include finding the right opportunity, building and executing a winning plan, and financing their venture. But many forget the pitfalls associated with traditional business jobs which can apply even to the smartest and most dedicated people running their own business.

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Profit Plus Planet?

SoCal Tech Calendar

Thursday, March 24, 2011 -- Profit Plus Planet? is the premier Southern California event for business leaders who are harnessing sustainability as a driver of innovation and profit. Whether your company is an industry leader in sustainable products and practices, or you are looking to incorporate sustainability into your bottom line, you cant afford to miss UC Irvines Profit Plus Planet?

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Amgen Donates $1M For Japanese Disaster Relief

socalTECH

Thousand Oaks-based biotech giant Amgen said late Monday that it is donating $1M to the Japanese disaster relief efforts. Amgen said the funds will go to Direct Relief International and the International Medical Corps. The funds come both from Amgen and the Amgen Foundation. The firm said it has longtime links to Japanese companies, and particularly its partnerships with Kirin Holding, Kyowa Hakko Kirin, Takeda Pharmaceuticals, and Daiichi Sankyo.

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TZ Startup Hot Seat | Andy Wilson of Graphight

Tech Zulu Event

This week in the TZ Startup Hot Seat is Andy Wilson, CEO of Graphight which he considers "the ultimate networking tool." By aggregating all of your existing address books and professional networks, it tracks who you know and how well you know them so that you can systematically enhance the value of your business network. Let's take a look at Andy's answers: Visit TechZulu for full story.

Startup 75
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Most Startups Get No Professional Investor Cash

Startup Professionals Musings

Money to build the business is the number one challenge for most startups. Don’t believe the urban myth that you can sketch your idea on a napkin, and professional investors will throw money at you. In reality, only 3 out of 100 companies who apply are successful with Angels, and the success rate with VCs is even lower. A large percentage of startups never apply to either.

Startup 93
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Funding Tech Companies

SoCal Tech Calendar

Thursday, March 24, 2011 -- Funding Tech Companies: State of the Credit Market-Senior Financial Executive Roundtable-TechAmerica. How has the banking shakeout affected banks that focus in the tech sector? What is the new landscape for the business of banking now and in the future? Join TechAmerica to hear from several prominent lending institutions in the Los Angeles area whose clientele include the technology industry.

Company 113
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Demand Media Opens TypeF

socalTECH

Santa Monica-based Demand Media has opened up access to its new fashion and beauty website, TypeF.com , which it has partnered with Tyra Banks to develop, the firm said today. According to Demand Media, the new site will "empower women of all shapes, sizes and styles" to discover their unique look. Demand Media and Bankable, Tyra Banks' development firm, announced the deal to create TypeF in February.

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CitySourced Co-Founder Kurt Daradics Presents at Esri Partner Conference Plenary

Daradiction

Presenting to the 2500+ partners at the Esri Partner Conference was another milestone for me. I was able to speak from the heart about our vision to transform civic engagement.The positive feedback was humbling and encouraging. What seems to be capturing folks imagination is our BIG vision and our strategy of building products for the mobile and web that take the friction out of the of the process.

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BrightSource Energy Lands $122,468,202 New Financing Round

Tech Zulu Event

Company Name BrightSource Energy Information Release Date 3/18/2011 Transaction Type Venture Equity Amount $122,468,202 Round Undisclosed Proceeds Purpose Proceeds purposes were not disclosed. Amount includes options, warrants or other rights to acquire other securities. SEC regulatory filing. VentureDeal.com. Visit TechZulu for full story.

Equity 40
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Mobile Apps and Cloud Computing

SoCal Tech Calendar

Thursday, March 24, 2011 -- OCTANe Innovation Series - Mobile Apps and Cloud Computing. Cloud computing, mobile applications, and high-powered mobile devices are three of the top technologies of 2011. These technologies are also changing how business gets done. This means big opportunities for new markets, new efficiencies, and new business models. However, there will also be challenges in security, infrastructure, and incumbent business models.

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Hulu To Donate $250K In Revenue, Ads To Japan Relief

socalTECH

Los Angeles-based Hulu , the online streaming video site for television, movie, and other content, said last night that it is donating $50,000 its revenues plus donating $200,000 in ad inventory toward relief for victims of the Japanese earthquake and tsunami. Hulu said it will be donating $50,000 form programming across its Japanese content, coming from its share of revenue, towards the American Red Cross Japan Earthquake and Pacific Tsunami Relief Fund.

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CitySourced Co-Founder Kurt Daradics Presents at Esri Partner Conference

Daradiction

Presenting to the 2500+ partners at the Esri Partner Conference was another milestone for me. I was able to speak from the heart about our vision to transform civic engagement.The positive feedback was humbling and encouraging. What seems to be capturing folks imagination is our BIG vision and our strategy of building products for the mobile and web that take the friction out of the of the process.

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MyoScience Lands $18,800,000 Series C Financing Round

Tech Zulu Event

Company Name MyoScience Information Release Date 3/18/2011 Transaction Type Venture Equity Amount $18,800,000 Round Series C Proceeds Purpose Proceeds purposes were not disclosed. VentureDeal.com. Visit TechZulu for full story.

Equity 40
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California Capital Summit Breakfast

SoCal Tech Calendar

Friday, March 18, 2011 -- California Capital Summit Breakfast. Town Hall Discussion With Gary Toebben, CEO, Los Angeles Chamber of Commerce California's Dual Priorities: Jobs and Balanced Budget.

Capital 113
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SpaceX Gets Another Satellite Launch Deal

socalTECH

Hawthorne-based SpaceX , the commercial rocket firm headed by Elon Musk, has scored another satellite launch agreement, the firm said today. Space Exploration Technologies said it has inked a launch agreement with SES , to launch a SES satellite using its Falcon 9 rocket. Financial details of the deal were not disclosed. SpaceX said that SES is one of the largest satellite operators in the world.

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This Post Has Nothing to do with #SXSW

Both Sides of the Table

This post originally appeared on TechCrunch. For the next four days if you’re in the tech industry you’re going to hear a non-stop stream of information about SXSW. It’s the time of year when many new startups are struggling to rise above all the noise and be heard. And when everybody is shouting it becomes overwhelming. I’m actually in Austin at the moment.

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CoolPlanetBioFuels Receives Series B Funding Round

Tech Zulu Event

Company Name CoolPlanetBioFuels Information Release Date 3/18/2011 Transaction Type Venture Equity Amount Undisclosed Round Series B Proceeds Purpose Proceeds purposes were not disclosed. VentureDeal.com. Visit TechZulu for full story.

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Creating Raving Fans

SoCal Tech Calendar

Friday, March 18, 2011 -- Customer Loyalty: Creating "Raving Fans" San Diego Software Industry Council. Weve all heard the stat: its 6 times more expensive to get a new lead than it is to convert the one you already have. This workshop will go through each of the 7 steps for taking a suspect (someone you suspect would be interested in your product or services) to Raving Fan (someone that does proactive selling for you).

San Diego 113
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Cornerstone OnDemand Expected To IPO Thursday

socalTECH

Santa Monica-based Cornerstone OnDemand is expected to debut Thursday in an IPO on the NASDAQ Global Market. The firm, which has applied to list on the Nasdaq as CSOD, had earlier said it estimated pricing at between $9.00 and $11.00 per share. Cornerstone onDemand is a provider of human resources and talent management software. The IPO's underwriters include Goldman, Sachs & Co., Barclays Capital, William Blair & Company, Pacific Crest Securities, Piper Jaffray, and JMP Securities.

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To Survive the Rebound Will Require More Agility

Startup Professionals Musings

Prior to the recession, many companies and even startups were acclimated to prosperity, maybe too comfortable. We have now been through some turbulent times, but has your strategy really changed? All too many have simply hunkered down to wait out the economy. Smart entrepreneurs are making changes now, to be more agile in defining strategy, making organizational changes, and analyzing markets for change.

Startup 97
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Home!!! [Flickr]

Tech Zulu Event

techzulu posted a photo:

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The Thank You Economy

SoCal Tech Calendar

Wednesday, March 23, 2011 -- The Thank You Economy. The Drucker Business Forum. GARY VAYNERCHUK is social media expert, entrepreneur and bestselling author. He is in the top 100 people followed on Twitter and a frequent speaker at noted events such as the TED conference, South by Southwest Interactive conference and the New Media and Web 2.0 expos.

Web 2.0 100
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Spammers Running Japan Tsunami Scams, Says Norton

socalTECH

Beware emails seeking donations for victims of the Japanese earthquake and tsunami disaster, Internet security firm Norton reported Monday. According to Norton, it has detected more than 50 fradulent domains looking to scam people out of people looking to help victims of the 8.9 earthquake. Norton reported that spammers have already started to try to take advantage of the outpouring of support for the victims in Japan, pleading for donations.

Symantec 174
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Nine Habits That Make Contagious Startup Leaders

Startup Professionals Musings

Startups provide business leadership with new products, services, and new revenue models, but leadership startups can only be built by entrepreneurs who are leaders themselves, and incent leadership in the people around them. Leadership which incents other people to be leaders is called “contagious leadership.” John Hersey, in his book “ Creating Contagious Leadership ,” describes nine required habits for inspiring a contagious leadership culture within a startup, as well as within other types o

Startup 93
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Goodbye Denver! Here we come LA! [Flickr]

Tech Zulu Event

techzulu posted a photo:

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What You Need to Know About Getting Acquired

SoCal Tech Calendar

Tuesday, March 22, 2011 -- What You Need to Know About Getting Acquired. DealmakerLA. Building great companies is more than just knowing when to hold 'em, and when to fold 'em. The truth is, if you focus on your entrance more than your exit, you won't have to find an "out".it will find you. In every relationship there are expectations of one another.

Company 100