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Digital Motors Names VP

Irvine-based Digital Motors, which develops an online car sales platform for car dealers, said this week that it has named Paul Edmonds as its VP of Customer Success. Digital Motors said Edmonds previously served at TrueCar, AutoTrader.com/Kelley Blue Book and Cox Automotive, and has more than 15 years of experience in digital dealer operations and software sales. The company says Edmonds will head up its sales and service teams. Digital Motors develops an online platform that allows car dealerships to offer up online sales, and was founded in 2018.