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Pitaya Entertainment Aims At Latino Podcasting Market

Los Angeles-based Pitaya Entertainment announced this week that it has launched a new podcasting venture, which will create podcasts for U.S. Latinos. According to the company, the Latino podcast audience is underserved and underdeveloped, and Latino voices are seriously underrepresented in podcasting. The new startup is being led by Manging Partner and Co-Foudner Zach Horowitz. Pitaya Entertainment said its podcasts will be free, and will be available on such services as Apple Podcasts, Spotify, YouTube, Google Podcasts, Amazon Music, and Pandora.