Startup Professionals Musings

FEBRUARY 24, 2010

Entrepreneurs who run startups have to be generalists to survive. Yet I’m seeing another critical group of entrepreneurs, self-employed specialists, who are a growing part of this new “ entrepreneurial revolution ” that I discussed a couple of weeks ago. Many of these new entrepreneurs were regular employees a few years ago.

Entrepreneur 48

Entrepreneur Search Engine Optimization Startup SEM 48

Both Sides of the Table

JUNE 27, 2011

If I can help you avoid some of my first-time mistakes it would be a victory. Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). In my experience, entrepreneurs who are overly paranoid or are information hoarders rarely do well.

Marketing 380

Marketing Startup Press Technical Advisors 380

Startup Professionals Musings

NOVEMBER 27, 2011

Many of the businesses and entrepreneurs I know still don’t realize that they need to use and understand the Internet, even if their interest is not e-commerce. If you have heard the lingo, but most of these are not in your startup business plan, you are already in jeopardy as an entrepreneur: Blogging. Search engine marketing (SEM).

SEM 95

SEM Search Engine Optimization Blogging Startup 95

InfoChachkie

OCTOBER 13, 2009

Surely a savvy, modern-day entrepreneur can utilize online tools to leverage young peoples’ collective energy and fervor. . Other entry-level experiences for budding entrepreneurs included selling items marketed in comic book ads. If you haven’t already subscribed yet, subscribe now for. free weekly Infochachkie articles!

Web 2.0 222

Web 2.0 Web Sales Outsource Development 222

socalTECH

MARCH 13, 2020

Most people don't want injectsion, radio frequency, or ultrasounds, and it helps that we can work with pregnant women. We not only give them these devices and cosmetics, we also help them run retention and referral campaigns. We then started to help clients switch to marketing using our own machines.

Template 124

Template Beverly Hills Startup SEM 124

InfoChachkie

JULY 23, 2012

Serial entrepreneur, venture investor and startup accelerator pioneer Brad Feld has notoriously mocked traditional marketing throughout his career. When the entrepreneur is obsessed with the product and the company has organized all of its activities around that, it’s very powerful.”. This article originally appeared on Forbes HERE.

Marketing 233

Marketing Blogging Startup Venture Capital 233

Startup Professionals Musings

MARCH 16, 2014

Use social media and Search Engine Marketing (SEM) to start. Promotions that appeal to the wrong customers won’t help you. business entrepreneur funding marketing budget mission startup' A blog is critical, and essentially free (your cost is creating content). Get exposure for your expertise. Generate leads for your product.

Marketing 102

Marketing Funding Social Media SEM 102

Both Sides of the Table

APRIL 26, 2016

In general I find that raising large amounts of money when you haven’t figured it out ends up papering over problems more then helping solve fundamental issues in the business. The tl;dr version is this: Many have been taught to focus on LTV/CAC ratio and if that number is substantively > 1 said entrepreneur feels great.

Metrics 150

Metrics Startup SaaS Custom 150

Both Sides of the Table

APRIL 4, 2011

Having a set of metrics that you watch & that you feel are the key drivers of your success helps keep clarity. How many through SEM? per click on an SEM basis this is NOT your cost to acquire a customer – you need to add conversion rate. And the more public you can make your goals for these key metrics the better.

Metrics 346

Metrics Startup SEO Customer 346

Both Sides of the Table

FEBRUARY 21, 2010

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. For starters – the team is exactly what I look for when I’m looking to fund entrepreneurs.

Advertising 284

Advertising Invest RSS CPC 284

InfoChachkie

DECEMBER 2, 2009

As Marketing Guru Guy Gabriel of Idea Engineering points out in Max Brand , viral marketing has made many an entrepreneur terminally ill. Unpaid Search – Never pay a consultant to help you achieve a higher search ranking. However, Search Engine Management (SEM) is not a “set and forget” exercise. Copyright © 2007-9 by J.

Custom 164

Custom Customer Advertising SEM 164

Tech Zulu Event

APRIL 24, 2013

He and his team didn’t stop there… they dug into SEM and affiliates among other practices in their toolkits. Richie is also an entrepreneur, connector and Investor. Additionally, they leveraged OEM partners to co-market it through free trails and optimized the landing pages to download the app or to become a Hulu Plus member.

Hulu 111

Hulu Startup Social Media Organization 111

Both Sides of the Table

MARCH 1, 2011

To be a great entrepreneur you really do need talent. DJ’s couldn’t help but want to play his records. It also helps to start with a target demographic so you can focus your efforts. As an entrepreneur getting traction, whose life are you going to change ? You have to build a product that people really love.

Entrepreneur 398

Entrepreneur Startup Writing Blogging 398

Tech Zulu Event

SEPTEMBER 19, 2010

TechZulu is always here to help. We are TechZulu after all, so you know we could not do this post without some helpful event recommendations for startups and entrepreneurs. The Startup/Entrepreneur Guide to Social Media Week. Tuesday - Sept 21st - 5:30PM - OC Tech Coast Angels Entrepreneur Mixer.

Social Media 65

Social Media Media Tech Coast Angels Orange County 65

Startup Professionals Musings

DECEMBER 7, 2010

Use social media and Search Engine Marketing (SEM) to start. Promotions that appeal to the wrong customers won’t help you. There are multiple low-cost website tools available, like Adobe Dreamweaver, which allow you to do your own work and save thousands of dollars, but a budget of $10,000 is a good starting point.

Marketing 94

Marketing Startup Social Media SEM 94

socalTECH

SEPTEMBER 14, 2009

This morning's interview is with Billy Fried , co-founder and CEO of Kijubi (www.kijubi.com), a new startup which is looking to help people find travel activities. Bill Fried: I'm a serial entrepreneur. Tags: interview billy fried startup entrepreneur travel kijubi techcrunch50 activity booking. It's down in Laguna Beach.

Activity 164

Activity Startup Sites Web 164

Both Sides of the Table

MARCH 25, 2016

In our industry we applaud the efforts for entrepreneurs to have tried and we know that today’s failure can bring the experience for tomorrow’s success. Yet I can’t help thinking there are many predictable failures that come from a lack of basic planning. How much ad revenue does TripAdvisor make?

Startup 150

Startup Marketing Study SEO 150

Both Sides of the Table

MARCH 11, 2011

His impact has even helped a small country gain admission to the United Nations. He was a life-long entrepreneur and the first business he created out of college (actually, he founded it while he was at Caltech) was a company that manufactured high quality audio speakers. Too many entrepreneurs focus on dilution.

Competition 350

Competition Idealab Product Ideas 350

Both Sides of the Table

MAY 15, 2010

It’s always fun chatting with Jason because he’s knowledgeable about the market, quick on topics and pushes me to talk more about VC / entrepreneur issues. We’re staring to get the hang of how to divide the show up into talking about deals but also talking about issues for entrepreneurs during funding.

Venture Capital 285

Venture Capital Startup Advertising Redpoint 285