Tuesday, June 25, 2019

HG Insights Ties With LinkedIn

Santa Barbara-based HG Insights, which provides analytics around technology installs, IT spend, and contracts, says it has tied with LinkedIn with a new product, HG for LinkedIn. According to the company, it has integrated with LinkedIn's Matched Audiences API, which will help marketers target prospective customers and increase response rates with more relevant advertising on the LinkedIn platform. Pricing on the new product was not announced.