Startup Professionals Musings

OCTOBER 21, 2015

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Are you evaluating your marketing returns today with the same discipline as your product returns? Lead-stage content performance.

Metrics 101

Metrics Marketing Demand Paramount 101

socalTECH

NOVEMBER 6, 2019

According to the company, it has developed a platform that addresses the critical steps of data extraction, transformation, and analysis to give end users access to business data and metrics. READ MORE>>.

Metrics 113

Metrics San Diego Venture Capital Commerce 113

Startup Professionals Musings

AUGUST 23, 2023

Every business owner and entrepreneur like you I work with wishes they could better predict product demand and sales, for managing inventory and long-term business planning. We all have our favorite metric and our passion, but keeping up with real-world changes and trends seems to be always just out of reach.

Metrics 81

Metrics Demand Statistics Sample 81

Startup Professionals Musings

JUNE 22, 2016

That should make you wonder - how do you measure traction in a metric? According to most experts , business traction is evidence that somebody really wants your product. It’s business momentum, independent of whether you have a product delivered, proven the business model, or significantly penetrated the opportunity.

Metrics 57

Metrics Funding Startup Custom 57

socalTECH

AUGUST 3, 2011

The firm--which sells online ads based on engagement metrics, rather than the usual clicks and views--said it is applying its model to the political landscape, looking to help campaigns get their word out on social networking sites like Facebook.

Product 157

Product Redpoint Social Network Advertising 157

Startup Professionals Musings

AUGUST 25, 2023

The cost of entry has never been lower, with new tools to create your own website , and free social media to get your message out everywhere. If an innovative solution is involved, prepare a minimum viable product or a video to demonstrate functionality and usability. Define key metrics to measure progress and success.

Social Media 98

Social Media Metrics Media Tool 98

Startup Professionals Musings

AUGUST 19, 2022

Even after many years mentoring entrepreneurs and advising businesses, I continue to be surprised by the primary focus on products and processes, and the often incidental attention to hiring and nurturing the right people. Almost any startup can start with Excel, and move to open-source data analysis tools, including Python or RStudio.

Tool 121

Tool Statistics Entrepreneur Metrics 121

Startup Professionals Musings

SEPTEMBER 12, 2015

Modern communication tools, including WebEx, Skype and video conferencing are a good start, but virtual teams remain a productivity nightmare for many companies. Necessary tools are provided and supported for collaboration. These tools may range from secure phone lines to compatible messaging software for everyone.

Product 100

Product Startup Tool Paramount 100

Startup Professionals Musings

SEPTEMBER 16, 2023

Building a minimum viable product, with customer validation. Years ago, it cost a million dollars for a new e-commerce site, one that you can now create for almost nothing with current tools and technology. Building your public image and presence should start even before product development, through your website, logo, and blogging.

Entrepreneur 104

Entrepreneur Startup Social Media News 104

Startup Professionals Musings

JANUARY 15, 2022

Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list. These days, video production is also a useful skill. Find the right tools to analyze the ROI. Return-On-Investment metrics are not new, but the tools are different.

Social Media 126

Social Media Media Startup Platform 126

Startup Professionals Musings

DECEMBER 13, 2019

In the interests of helping you work smarter and last longer, I would like to offer my top ten list of key resource drains to avoid in early businesses and startups, based on my years of advising entrepreneurs and my own business experience: Expanding your product line too quickly for scaling. People with the wrong tools or no training.

Outsource Development 122

Outsource Development Outsource Metrics Technical Review 122

socalTECH

MARCH 19, 2013

The company said the new product includes reporting tools and metrics to track marketing programs. The new product starts at $39.99 Mogreet said the new offering is an extension of its enterprise text marketing solutions, specifically built for SMBs. a month for 1,000 messages a month. READ MORE>>.

Mogreet 236

Mogreet Mobile Marketing Metrics 236

Startup Professionals Musings

DECEMBER 7, 2022

There is no magic lever for growth, so several initiatives are required, with metrics to assess value returned. Manual processes and people are always the most expensive to scale, so every process needs metrics to determine when automation is appropriate. Introduce new products and enhancements every month.

Startup 134

Startup Search Engine Optimization Social Media Metrics 134

Startup Professionals Musings

JUNE 23, 2021

For example, I commonly see metrics to keep track of revenue per employee, overtime, and absenteeism, but I don’t often see measures of overall customer satisfaction with individual employees. Provide training, tools, and required decision authority. Incentives should be a combination of metrics and recognition to highlight results.

Customer 147

Customer Custom Technical Review Metrics 147

Berkonomics

JUNE 24, 2021

These are not the strategic visionary skills, like leading companies through risky product launches, or steering the course through economic storms where leaders become oversized personalities for their superhuman efforts. There are many types of metrics, some very easy to manage. Third: support.

Organization 156

Organization Coach Metrics Training 156

socalTECH

OCTOBER 16, 2008

Los Angeles-based magnify360, a provider of web page optimization tools, has lauched a new product for optimizing Google AdWords advertising, the firm announced today. Los Angeles-based magnify360, a provider of web page optimization tools, has lauched a new product for optimizing Google AdWords advertising, the firm announced today.

Advertising 100

Advertising Tool Yahoo Google 100

Startup Professionals Musings

MAY 30, 2022

Early-stage entrepreneurs rightly keep their focus on creating an innovative product or service. Growth is more than simply repackaging existing products, and adding bells and whistles or slick incentives. Switch your attention from product development to sales. Managing business growth is more than metrics.

Sales 147

Sales Metrics Guide Startup 147

Startup Professionals Musings

JULY 3, 2020

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Are you evaluating your marketing returns today with the same discipline as your product returns? Lead-stage content performance.

Marketing 174

Marketing Invest Demand Metrics 174

TechCrunch LA

DECEMBER 5, 2018

The former President of ExactTarget and later chief executive of Salesforce Marketing Cloud has made billions of dollars building products to help support customer service and now he’s back at it again with his latest venture MetaCX. If customers are doing the things i want them to be doing through my product. Midwest rising.

Chief Technology Officer 145

Chief Technology Officer SaaS Metrics Custom 145

Startup Professionals Musings

MARCH 10, 2023

Products and services for a business need to be attuned to customer requirements, cost and quality tradeoffs, with milestones for pricing and completion. Typically some production and delivery is outsourced, requiring formal contracts and documentation. Formalize the use of tools and information technology. Marty Zwilling

Outsource Development 115

Outsource Development Startup Ideas Competition 115

socalTECH

MARCH 18, 2016

Los Angeles-based b> Ace Metrix , which provides measurement tools for video advertising, says that its analysis shows that heavy anti-Donald Trump TV ads are actually very effective at swaying Independent voters away from Donald Trump. Ace Metrix said it specifically measured the effectiveness of 24 anti-Trump ads since January.

Metrics 100

Metrics Advertising Tool Los Angeles 100

Startup Professionals Musings

NOVEMBER 28, 2020

Building a minimum viable product, with customer validation. Years ago, it cost a million dollars for a new e-commerce site, one that you can now create for almost nothing with current tools and technology. Building your public image and presence should start even before product development, through your website, logo, and blogging.

Tips 161

Tips Startup Social Media News 161

Startup Professionals Musings

APRIL 30, 2021

Based on my own long experience in business, team satisfaction, engagement, and productivity continues to be a challenge. That’s a huge opportunity for productivity in your business, as well as your team well-being. You shift their mindset and yours to achieving success and productivity, rather than surviving a threat.

Satisfaction 168

Satisfaction Coach Resource Tool 168

socalTECH

JUNE 15, 2017

Technology was changing the business and our jobs as agents and managers, and we needed to figure out how to leverage tools to create more opportunities. We saw an opportunity to create a tool that could help with sharing earnings from content on YouTube. So where is the product now?

Startup 140

Startup Content Metrics Platform 140

socalTECH

DECEMBER 20, 2017

At productboard we aim to bake best practices of product management straight into the interface, so you can improve the way you manage your products right out of the box. In the meantime, we’ll continue publishing thoughts and ideas we’ve learned from great product managers here. Why has product management be so slow to adapt?

Technical Review 100

Technical Review Metrics Ideas Product 100

SoCal CTO

APRIL 2, 2013

I'm going to be looking at aspects like: Things to consider before building your MVP Features often overlooked when documenting an MVP for developers Understanding important metrics you want to measure Risks and challenges in developing an MVP. Learn how to test and possibly use testing and load tools. What's going to go wrong?

CTO Coach 219

CTO Coach Metrics Framework Software Development 219

InfoChachkie

AUGUST 22, 2016

The Most Important Metric. Near the conclusion of our discussion, I asked each CEO to name any non-obvious metrics by which they guide their businesses. However, these metrics measure your company’s success, not that of your customers. Such metrics will obviously differ. He started by stating, “We track customer success.”

Custom 100

Custom Customer Cornerstone OnDemand Metrics 100

Startup Professionals Musings

JUNE 20, 2022

For example, if it’s getting harder to charge a price premium for the product you’re marketing, or others are offering your subscription service for free, it may be time to start thinking in a new box. Another example is seeing substitute versions of a product, like eBooks, for a low price displacing hardcover books.

eBook 111

eBook Metrics Examples Startup 111

Startup Professionals Musings

JULY 4, 2021

Much has been written about this subject in the world of manufacturing, stemming primarily from the 1990’s work by Taiichi Ohno, called the Toyota Production System (“Lean”). For market changing products, build first a minimally viable product (MVP), and never build products for sale until you have real orders in hand.

Startup 161

Startup Resource Training Entrepreneur 161

Startup Professionals Musings

MARCH 25, 2022

Hire the best, and provide necessary training and tools. Too many busy business leaders I know take shortcuts in hiring, looking for a quick fill, assuming new employees can learn on the job, with minimal training and old tools. The result is low productivity, mistakes, and poor customer experiences.

Startup 134

Startup Training Tool Demand 134

socalTECH

APRIL 24, 2019

Shane Bernstein: We look at actionable data points and data metrics which are quantifiable across the web, and we qualify them and normalize that data, and sort them based on what they've done. I was inspired looking for a tool to increase output as an agency, and decrease our costs. Are people using the product now?

Sites 240

Sites Startup Tool CTO Hire 240

Startup Professionals Musings

NOVEMBER 10, 2021

Make sure that metrics and goals are set up front, and not modified as the project progresses. The result is a loss of trust by your team, increased volatility, and lower productivity by all members of the team. Delegating control means having the right information, the right tools, and the right training to make the right decisions.

Startup 132

Startup Training Metrics Examples 132

Berkonomics

NOVEMBER 7, 2019

What metrics will you use to fairly evaluate each direct report? It is human nature to desire praise; and the review process is one tool to provide such positive feedback to employees. In terms of time, this can be expensive and disruptive to you and your direct reports. In terms of value…well let’s examine that. Our conclusion.

Metrics 120

Metrics Report Email Pricing 120

Startup Professionals Musings

MARCH 9, 2022

That’s a huge leap from an entrepreneurial idea, to a product, to making money. In business, consistency is the key to productivity and trust by team members and customers alike. Measure, don’t guess, with tools that build, not limit. Don’t be limited by tools of the past – always be alert for best of breed and innovation.

Case Study 139

Case Study Custom Customer Metrics 139

Startup Professionals Musings

MARCH 9, 2020

There is no magic lever for growth, so several initiatives are required, with metrics to assess value returned. Manual processes and people are always the most expensive to scale, so every process needs metrics to determine when automation is appropriate. Introduce new products and enhancements every month.

Search Engine Optimization 131

Search Engine Optimization Startup Social Media Metrics 131

Startup Professionals Musings

JUNE 7, 2020

Products and services for a business need to be attuned to customer requirements, cost and quality tradeoffs, with milestones for pricing and completion. Typically some production and delivery is outsourced, requiring formal contracts and documentation. Formalize the use of tools and information technology. Marty Zwilling.

Entrepreneur 131

Entrepreneur Outsource Development Startup Competition 131

Startup Professionals Musings

JUNE 18, 2023

First you work in the kitchen for a while, learning some tools of the trade, experiment with a few recipes, and test on willing clients. If you can’t identify customer interest, it doesn’t matter how good your product is. Finally you create and document your recipe (business plan). validate your business model) Continuous improvement.

Startup 112

Startup Metrics Coach Marketing 112