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MarketCast Sets New Chief Product Officer

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Los Angeles-based research and analytics provider MarketCast says it has appointed its very first Chief Product Officer, naming Carmen Palmer to the role. Palmer was previously at NBCUniversal, on NBC's Content Distribution Digital Products team. The company said Palmer also spend nearly a decade at Yahoo! previously.

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Yahoo Taps Pepperdine Prof As Chief Product Officer

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Online search portal Yahoo said yesterday that it has named Blake Irving , most recently a professor at the Pepperdine University's Graziadio School of Business and Management in Malibu, as its Chief Product Officer, heading up the company's product strategy and direction. Ltd, and Compaq Computer Corp.

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UberMedia Snags Yahoo Exec

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Pasadena-based UberMedia , the Idealab-backed developer of mobile apps and other mobile advertising products, said today that it has named Yahoo veteran Eric Aledort as the company''s Chief Business Development Officer. Aledort was most recently VP, head of media for Yahoo''s global partnerships group. READ MORE>>.

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Yahoo Outsources Yahoo Shopping To PriceGrabber

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Yahoo said Monday that it is dropping its outsource most of Yahoo Shopping, its comparison shopping to Los Angeles-based PriceGrabber , the firm told its developers Monday. Yahoo Shopping is a comparison shopping site which displays products and prices for different products, including consumer electronics, computer, and related items.

Yahoo 162
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StockTwits Connects Firms To Yahoo Finance

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San Diego-based StockTwits , the financial micro messaging service headed by Howard Lindzon, is announcing this morning that it has rolled out a new product aimed at Fortune 500 companies. The firm said the new StockTwits Direct service will help public companies communicate their company news and information to their company's Yahoo!

Yahoo 168
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Blake Irving, Yahoo!

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Wednesday, February 29, 2012 -- Blake Irving, EVP and CPO, Yahoo! Blake Irving is executive vice president and chief product officer at Yahoo! Pepperdine Dean's Executive Leadership Series. Irving most recently was a professor at Pepperdine Universitys Graziadio School of Business and Management in Malibu, California.

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Spreeify Launches New Mobile Ad Product

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Los Angeles-based Spreeify , the developer of display ad technology which is led by Ruben Dua, has rolled out a new product aimed at the mobile market. Pricing on the new tool was not announced. READ MORE>>. server advertising technology display network mobile spreeify'

Mobile 218