Tuesday, September 29, 2020

Seismic Joins Unicorn Club, Finds $92M More

San Diego-based Seismic, which develops sales enablement and marketing software, has joined the unicorn club, saying this morning that it has raised $92M in a Series F funding, which values the company at approximately $1.6 billion. The company--led by co-founder and CEO Doug Winter--said the funding was led by Permira funds, and also included strategic investors Ameriprise Financial and EDBI, along with Jackson Square Ventures, Lightspeed Venture Partners, and T. Rowe Price, its existing investors. According to Seismic, the funding will go towards "accelerating innovation", international growth, and M&A activity. Seismic has now raised a total of $270M in funding. Permira is now Seismic's second largest shareholder, and according to Seismic the firm also made a "significant secondary investment" in the firm. Seismic did not say which of its existing investors sold that stake to Permira. The company says that it now has over 900 employees spread across 14 offices; the company was founded in 2010. More information »