TOP NEWS

EZ Texting Launches New SMS Marketing Services

Santa Monica-based EZ Texting, a developer of SMS marketing software, says it has launched two new services. According to the firm, it has added new, two-way business text messaging which coverts an existing business phone number to send and receive text messages; and a new iOS app, which lets businesses communicate wtih their customers in real-time. Pricing on the new services were not detailed by the company. EZ Texting is led by CEO Norman Happ.