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Atom Tickets Launches On Snapchat

Santa Monica-based movie ticketing app Atom Tickets is launching its app as a third-party, branded experience on Snapchat, the company announced on Wednesday. According to Atom Tickets, its new experience, Movie Ticekts By Atom, will let users on Snapchat watch movie trailers, buy movie tickets, and share their movie plans with friends all within Snapchat's Mini feature. Atom said it decided to launch the new feature as movie fans are "eager to return to the movies", with its own survey of 16,000 "digital moviegoers" finding 74% are ready to return to theaters within the next month.