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GraphEffect Taps Social Media Experts For Advisory Board

socalTECH

Santa Monica-based GraphEffect , which develops social marketing software, is tapping a bank of experts in the social media industry for its advisory board, the company announced today. Ollinger was an earlier employee at Facebook, and also served at Launch.com and Yahoo. GraphEffect said it has added Paul Ollinger, J.B.

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Disney Names Playdom's Pleasants, Yahoo's Pitaro As Co-Presidents

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Burbank-based Walt Disney said this weekend that it has promoted John Pleasants, the former CEO of Playdom , as co-President of its Disney Interactive Media Group , along with James Pitaro, most recently of Yahoo! Pleasants joined Disney in July, when Disney paid more than $760M for social games developer Playdom. READ MORE>>.

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Snapchat Targets News Discovery With New Feature

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Snapchat launched its new tool on Tuesday, saying that its new feature is a collaboration with "world-class leaders in media" to put the "narrative first"--tapping into the knowledge of professional editors and artists. snapchat news information social media socialmedia discovery publisher publishing' Launch video embed below.

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San Diego Meets the Xconomists: When Social Media is Not Enough

Xconomy

and chat rooms on Bulletin Board Systems to Yahoo message boards, LinkedIn, Myspace, Twitter, and Instagram. Nowadays, Facebook is the most popular social networking site in the world , with more than 2 billion monthly active users.

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CHNL Ties Into Groupon, LivingSocial

socalTECH

The company says its goal is to become the "Yahoo!, MSN, or Google for the social media age." CHNL's software lets users create their own "channels", incorporating content from Facebook, Twitter, LinkedIn, Instagram, YouTube, and elsewhere, and share that out to their friends. CHNL is headed by John Wander. READ MORE>>.

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Businesses Need Your Input, But Can’t Read Your Mind

Startup Professionals Musings

a leading researcher on consumer behavior and the impact of digital, reports that decision makers, social media users, and younger demographics are more and more comfortable sharing data in order to close the gap between thought and action. In his classic book, “ Digital Context 2.0: Norton, Ph.D., No-comfort consumers – 17 percent.

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YP Rolls Out New Mobile Product For Business Owners

socalTECH

The new product, ypPresence Starter , helps business owners share content with consumers, engage in social media, and more from a central location. YP said the tool connects into such sites as Google+, Yahoo Local, Yelp, and Facebook. The tool runs on iOS and Android.

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