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Userplane Extends Chat App

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Santa Monica-based Userplan has extended the firm's chat applications, saying Tuesday that the firm will connect users of its chat application across different web sites, regardless of where they are on the web. The developer of web widgets said that the cross-platform chat is available on any social networking with an open API.

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Former MySpace Head Van Natta Shows Up At Zynga

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Owen Van Natta , the former CEO of MySpace, has turned up as Executive Vice President of Business Operations at social gaming maker Zynga , according to multiple sources. Van Natta left Los Angeles-based MySpace in February, leaving the operation of the social networking site to Jason Hirschorn and Michael Jones.

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MySpace Names Jones, Hirschorn As Co-Presidents, as Van Natta Leaves

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Los Angeles-based social networking site MySpace said late Wednesday that CEO Owen Van Natta is stepping down from his position, and will be replaced by co-presidents Mike Jones and Jason Hirschorn. Reasons for Van Natta's departure were not given.

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Goodreads Launches Follow Feature

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Los Angeles-based Goodreads , the online social networking site focused on book readers, told its users today that it has launched a new feature similar to Twitter's "follow." Goodreads is backed by angels; its investors include people such as Michael Jones, now COO of MySpace, and formerly founder of Userplane. READ MORE>>.

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Goodreads Adds Status Updates

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Santa Monica-based Goodreads, a social networking site focused on book readers, said today that it has rolled out a new feature which allows users to provide status updates. The new feature also allows user to synchronize the status with Facebook and Twitter. READ MORE>>

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Interview with Ian Swanson, Sometrics

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Ian Swanson: Sometrics is a social analytics and advertising company. My partners and I were all involved in the social media space in one fashion or another. I worked at Userplane, building social applications for sites like MySpace. We're very interested in the gaming space, and how it ties into social networks.

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Interview with Sometrics, Ian Swanson

socalTECH

Ian Swanson: Sometrics is a social analytics and advertising company. My partners and I were all involved in the social media space in one fashion or another. I worked at Userplane, building social applications for sites like MySpace. We're very interested in the gaming space, and how it ties into social networks.