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Eusoh, Backed By $2M, Targets Veterinary Expenses With Fintech Startup

Afraid of running into unexpected veterinary bills for that new puppy? A new, Los Angeles-based startup, Eusoh, is hoping to make it easier for people to handle unexpected veterinary costs, by banding people together in groups to help provide an alternative to traditional, insurance plans. The startup, led by CEO and founder Allen Kamrava, says it is backed by $2M in seed funding, which was raised back in September of 2017 through mostly friends and family. Eusoh says it is building a consumer platform that allows assembled and self-selected groups to form for the purpose of sharing unexpected costs of life. The startup is initially targeting the veterinary care vertical, but says it plans to move into the healthcare sector once it proves itself in the pet market. The company--which is currently taking signups for "early access" to its service--says it hopes to go live this summer, with a beta launch in June. More information »