Berkonomics
MAY 28, 2020
But for most, the true sign of success and potential for even more is in the landing of a major account, one that validates the pricing, quality and competitive advantages of a company’s offering. Aim high for that major account. How large a fish can you handle?
Berkonomics
JULY 4, 2013
But for most, the true sign of success and potential for even more is in the landing of a major account, one that validates the pricing, quality and competitive advantages of a company’s offering. For this reason alone, it makes sense for most of us to aim high once we have worked the kinks out of our offering with smaller customers.
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Berkonomics
JANUARY 12, 2023
Management undertakes a simple exercise of calculating the increased profitability of shutting down all R&D, sales and subordinate operations, and universally notes with shock the high net profit that results – from shutting down all operations except customer service to recurring customers (as in software support operations.).
Berkonomics
FEBRUARY 21, 2011
But for most, the true sign of success and potential for even more is in the landing of a major account, one that validates the pricing, quality and competitive advantages of a company’s offering. Email readers continue here.]
Berkonomics
OCTOBER 28, 2021
You, the lonely fisherman, must weave a net to catch your fish. Should your net be large and bulky, requiring more effort and expense to weave? Or should it be small and delicate, to catch those fish that would otherwise fall through the net? TAM, SAM & SOM? How about if you have no competitors?
Berkonomics
NOVEMBER 21, 2019
Often, we joke together as managers of companies or of people that our goal is “world domination” or “to crush the competition.” But that is a number in a vacuum without at least two other measures: return on investment (ROI) and percentage of net profit to revenue. The three measures of progress. Comparing ourselves to the giants.
Berkonomics
AUGUST 3, 2023
Friends, family and fools: [Email readers, continue here…] This term, although pejorative, describes the typical mix of early investors in a small, young growing business. But few businesses grow into the sweet spot of $20 million to $30 million in worth to an ultimate buyer without the injection of outside capital.
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