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Startup Pricing: Are You Selling A Giffen Product?

InfoChachkie

In his premier film appearance in the blaxploitation send-up “I’m Gonna Git You Sucka,” Chris Rock inadvertently addresses a key pricing challenge faced by most entrepreneurs. Watch this 93-second clip and see if you can identify the pricing pitfall addressed in this humorous snippet. Price = Value. How Much For A Rib?

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5 Key Points Of Focus For Every Scalable New Venture

Startup Professionals Musings

I see more and more entrepreneurs who seem to have everything going for them – vision, motivation, passion, even a good business plan, product, and money, and yet they can’t close customers. Success demands testing the solution early and quickly in the market, then iterating to get it right. Nail the go-to-market strategy.

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United Dwelling is one startup building something to solve California’s housing crisis

TechCrunch LA

The United Dwelling houses are equipped with the latest appliances and their insulation and electrical ranges, washers, and dryers mean that the apartments have net zero energy consumption and a net zero carbon footprint, according to Dietz. When you can match that latent supply with latent demand.

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Entrepreneurs Are Winning With A New Startup Model

Startup Professionals Musings

I see more and more entrepreneurs who seem to have everything going for them – vision, motivation, passion, even a good business plan, product, and money, and yet they can’t close customers. Success demands testing the solution early and quickly in the market, then iterating to get it right. Nail the go-to-market strategy.

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Why Every Startup Needs To Select Customers Carefully

Startup Professionals Musings

Every smart entrepreneur needs to realize that trying to treat every customer the same, with limited resources, may mean that you are treating them all poorly, or at least limiting your own growth. Raise prices. If you really want to see bad clients run for the hills, raise your prices. Refuse to two-time.

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Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

” It’s the most common refrain I hear from investors and even entrepreneurs these days. I think there is also no denying the role that Richard Rosenblatt has played in building the LA tech ecosystem and spawning great entrepreneurs who followed in his footsteps. He built & IPOd Demand Media.

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Entrepreneurs Need To Play Favorites With Customers

Startup Professionals Musings

Every smart entrepreneur needs to realize that trying to treat every customer the same, with limited resources, may mean that you are treating them all poorly, or at least limiting your own growth. Raise prices. If you really want to see bad clients run for the hills, raise your prices. Refuse to two-time. Marty Zwilling.