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Announcing a Deal I’ve Wanted to Talk About for a Year

Both Sides of the Table

I first met Ethan in 2005. For Ethan it came down to two companies – BuildOnline or Google. ” I proclaimed to Ethan, “Google is at $400 / share. ” So Ethan went to work as a product manager at Google Video. When Ethan was considering leaving Google we talked about it.

CTO Coach 359
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How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

In our industry we call that a TAM (total addressable market) and I’m sure you can even Google methods for calculating a TAM. But that’s harder to build in 2016 than it was in say 2005. You may have paid marketing: SEM, Social Media Ads, Banner Ads, email lists, etc. Let me be very direct.

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This Week in VC Episode 6 with @Jason Calacanis: Best One Yet

Both Sides of the Table

Following Microsoft’s addressable advertising trials with NBC in June 2009, many suspect that Google’s investment may have some defensive motivations, as well. Criteo was founded in 2005 in France; now based in Palo Alto, CA. WordStream – Provides software and services that help businesses manage SEM and SEO campaigns.