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Autobytel Buys Automotive Mobile Marketing Company

socalTECH

Irvine-based online auto information and leads site Autobytel has expanded into the mobile communications market, with the acquisition of Advanced Mobile, LLC , a provider of mobile apps, mobile websites, text messaging, and other mobile communications services for automotive manufacturers and dealers. Advanced Mobile was founded in 2006.

Mobile 202
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Material Acquires Aruliden

socalTECH

Los Angeles-based Material, a marketing services company that focuses on B2C and B2B brands, said this morning that it has acquired Aruliden, a global design agency also focused on brands. Financial terms of the acquisition were not announced.

Design 113
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Google Goggles In Marketing Experiment

socalTECH

Google Goggles , the mobile visual recognition application being developed by search giant Google, said today that it has launched a new "marketing experiment" around Buick, Disney, Diageo, T-Mobile, and Delta Airlines. Tags: marketing brands advertising recognition vision neven goggles google.

Google 124
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Google Googles In Marketing Experiment

socalTECH

Google Googles , the mobile visual recognition application being developed by search giant Google, said today that it has launched a new "marketing experiment" around Buick, Disney, Diageo, T-Mobile, and Delta Airlines. Tags: google goggles neven vision recognition advertising brands marketing.

Google 124
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Scientist.com Raises $24M for “Pharma Markets” that Outsource R&D

Xconomy

San Diego’s Scientist.com set out in 2006 to disrupt part of the pharmaceutical business by providing an Amazon-like approach to the business of hiring contract research organizations (CROs).

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Final Draft Names President

socalTECH

According to Cast& Crew, Mellott has been at Final Draft for 14 years, having joined the company in 2006. Mellot was most recently Vice President of Sales and Marketing for the company. Final Draft is a developer of screenwriting software.

Burbank 113
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MaxLinear Names CFO, Chief Corporate Strategy Officer

socalTECH

Litchfield also served as Microsemi's Vice President, Analog and Mixed Signal Group from 2006 to 2009, as its Vice President, Corporate Marketing and Business Development from 2003 to 2006, and as its Director, Business Development from 2001 to 2003.

Marketing 100