Emotive Communications Acquired By Zad Mobile
socalTECH
FEBRUARY 16, 2010
Shaw Ventures and Bertelsmann Digital Media Investments (BDMI). Emotive had raised over $13.95M in funding, and had itself acquired venture-backed Sennari Entertainment, a developer of loyalty programs for the mobile market, in 2008. Emotive was venture backed by Mayfield, D. Financial terms of the acquisition were not disclosed.
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