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BlackLine Tops 1300 Customers

socalTECH

Los Angeles-based finance and accounting automation software developer BlackLine reports this morning that it added 393 new customers in 2015 and now has over 1300 customers around the world.

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TigerText Tops 3,000 Healthcare Customers

socalTECH

Santa Monica-based TigerText , the developer of a secure text messaging solutions which has seen widespread adoption in the healthcare industry, said it now has over 3,000 healthcare customers, after adding over 300 healthcare organizations in 2015. The company said it saw a year of record growth.

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Servier Licenses CureMatch Tech for Custom Cancer Drug Treatments

Xconomy

A global pharmaceutical company based in France has licensed software developed by San Diego digital health startup CureMatch that aims to help cancer doctors customize the combination of drugs they prescribe to patients based on mutations in cancer DNA. The company, which CEO Bob Manning says has raised about $2.5

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Yardi Buys CommissionTrac

socalTECH

Santa Barbara-based Yardi announced this week that it has acquired CommissionTrac, a developer of revenue management software for commercial real estate companies. CommissionTrac was founded in 2015. Financial terms of the acquisition were not announced.

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Pitching access management on the fly, Los Angeles-based Britive raises $5.4 million

TechCrunch LA

Both Poghosyan and Gudanis have long histories in identity and access management, back in 2009 Poghosyan founded Advancive Technology Solutions, which was acquired by Optiv in 2015 to bulk up its identity access management service. The company already has over a dozen customers using its technology after launching merely two years ago.

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4 Strategies That Must Be Part of Customer Marketing

Startup Professionals Musings

With the advent of social media and the pervasive move to smartphones, even customers who still prefer to purchase in brick-and-mortar stores have dramatically changed their shopping habits. If you refuse to play by their rules, they have the power to easily find alternatives, and actively pull other potential customers away.

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Realistic Strategies For Funding Product Development

Startup Professionals Musings

Yet I still get too many business plans that clearly are looking for money to do research and development (R&D) on a new and unproven technology. Product development at this stage is the process of scaling up for manufacturing and marketing rollout. Marty Zwilling First published on Entrepreneur.com on 4/3/2015.

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