Leads360 Links With Mortgage Software Firm

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Leads360 is backed by Rustic Canyon Partners, and is headed by Dan Morefield, who was CIO of Overture Services before its acquisition by Yahoo. Los Angeles-based Leads360 reported today that it has linked its sales lead management software with offerings from web-based mortgage software firm Optimal Blue.

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and most recently Myspace, where he ran an online marketing team focused on SEO, social media, and paid traffic acquisition. Founder’s Table, CEO, CTO, CIO, COO, and President, CallFire.

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