socalTECH

JUNE 28, 2013

How did you guys decide to shift from a consumer focused startup like Beachmint, to developing software tools? Companies need a way to roll up all that data, and understand their cost of customer acquisition in a detailed way. It made sense for us to build this software, because it can apply to so many companies in the market.

Advertising 203

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Both Sides of the Table

OCTOBER 8, 2014

What is perhaps different from other regions is that we have large indigenous aerospace industry and a big high-tech import/export trade as opposed to a lot of software companies. But our best Internet software engineers have historically been exported on a net basis to the Bay Area. They estimate that high-tech work contributes $108.3

Entrepreneur 376

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InfoChachkie

DECEMBER 2, 2009

Decreasing Your Customer Acquisition Costs. Ultimately, your overall customer acquisition costs should calculated as an average of a variety of marketing channels. Thus, include these unattributed customers in your overall calculation of customer acquisition costs. If you haven’t already subscribed yet, subscribe now for.

Custom 164

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socalTECH

FEBRUARY 1, 2011

That will primarily be focused on ad sponsorships, and selling advertising via lead generation, CPC, white papers, and so on, to generate revenue. Our largest investment was a partnership with Norman Lear's Act III Communications, we did a series of acquisition in the movie theater space. Robert Flynn: Yes. at that time.

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