Jason Nazar

MAY 1, 2016

Customer Acquisition Cost / Cost Per Acquisition . The customer acquisition cost or cost per acquisition is the basic marketing cost to acquire a customer. CAC is a derivative of your cost per click (CPC) or the costs to drive a visitor to your app and your conversion rate. Paid Product Metrics. Conversion Rate.

Marketing 40

Marketing Metrics CPC .Net 40

Jason Nazar

NOVEMBER 1, 2015

Customer Acquisition Cost / Cost Per Acquisition . The customer acquisition cost or cost per acquisition is the basic marketing cost to acquire a customer. CAC is a derivative of your cost per click (CPC) or the costs to drive a visitor to your app and your conversion rate. Paid Product Metrics. Conversion Rate.

Marketing 40

Marketing CPC Metrics .Net 40

Both Sides of the Table

OCTOBER 8, 2014

He presented a system where your search results would be ranked based on companies bidding for placement and where merchants would be charged on a “cost per click” basis (CPC). We now have 2nd and 3rd time entrepreneurs fueled by recycled capital and mentors who have built startups to successful outcomes and have seen scale.

Entrepreneur 376

Entrepreneur Snapchat Startup Truecar 376