CampaignEQ's William Belk On Ads, Algorithms, and Attribution
socalTECH
JUNE 28, 2013
We were limited to using products on the market, and we found that all of them were really designed for advertising networks and marketplaces using a traditional, affiliate model. How did you guys decide to shift from a consumer focused startup like Beachmint, to developing software tools? We definitely stand out in that respect.
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