Startup Professionals Musings

JULY 10, 2015

When Facebook did it a few years ago, the company used more than $100 million in venture capital funding before it became profitable. For the advertiser, this is the cost-per-click (CPC) model. The advertiser sees it as cost per acquisition (CPA) or pay per performance (PPP).

Advertising 99

Advertising PPC CPC Sites 99

Both Sides of the Table

FEBRUARY 21, 2010

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. further down the sales funnel from CPC advertising where you pay for a click but still need to convert on your own).

Advertising 284

Advertising Invest RSS CPC 284

socalTECH

FEBRUARY 1, 2011

The startup is headed by Robert Flynn --a former VC, and co-founder of Liquid Audio, and most recently head of Modern Feed, the company that is now Clicker--who talked with us about his new company. Our largest investment was a partnership with Norman Lear's Act III Communications, we did a series of acquisition in the movie theater space.

Startup 162

Startup Content Advertising Sites 162

Both Sides of the Table

OCTOBER 8, 2014

billion in venture capital to LA’s technology startups and 2014 will shatter that figure. Over the past 4 years LA’s tech fundings have growing at a 30% compounded annual growth rate (CAGR) which is > 4 times the US average VC CAGR (7%). In the last full year where we have data LA attracted $1.5

Entrepreneur 376

Entrepreneur Snapchat Startup Truecar 376