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Dollar Shave Club Acquired For $1 Billion By Unilever

socalTECH

In another, stunning exit for Southern California's technology startup community, Los Angeles-based Dollar Shave Club has been acquired from a reported $1 billion by Unilever. Dollar Shave Club operates a subscription, razor and toiletries accessory business targeted at men. READ MORE>>.

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6 Commercials That Made Dollar Shave Club So Successful

Tech.Co

And if you are wondering how Dollar Shave Club just locked down a $1 billion acquisition from Unilever, look no further than their catalog of hilarious commercials. The deal made Dubin considerably excited for the future of Dollar Shave Club, considering he will remain in control of the company after the deal.

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The brains behind one of marketing’s biggest hits are out to reshape the industry again… with direct mail

TechCrunch LA

Founded by some of the men responsible for the biggest hits in online marketing (like the Dollar Shave Club commercial that launched what became a billion dollar acquisition ) think that its time to take technology where it’s never gone before — into targeted, direct mail campaigns using the best ad-targeting that money can buy.

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Liquid Death Turns Critics Into Creativity With Heavy Metal Death Song

socalTECH

The brand--which is backed by Science, Twitter co-founder Biz Stone; Michael Dubin, the founder of Dollar Shave Club; and Jen Rubio, the founder of Away, among others--has so far raised $2.25M in funding. The brand is looking to gain market share through its clever, anti-establishment marketing.

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Retina.AI Finds $2.5M In Funding

socalTECH

Retina develops customer lifetime value software which companies used to determine how much their customers are worth to them, helping them to optimize their cost-per-acquisition. Retina's customers include Dollar Shave Club. The company's CEO is Michael Greenberg. READ MORE>>.

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Who's Next For IPO, Acquisition In Southern California?

socalTECH

It's been a banner year for acquisitions and IPOs in Southern California--with such acquisitions as the $2 billion acquisition of Vizio in June; the acquisition of Dollar Shave Club in February; and the IPO of The Trade Desk last week. Who else is on the possible exit list?

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Retina Launches AI, Machine Learning Tool For E-commerce Companies

socalTECH

helps e-commerce companies lower their cost-per-acquisition (CPA) of customers by up to 20 to 30 percent. The startup--led by Michael Greenberg--already is using its software to help Dollar Shave Club with its customer lifetime value predictions. According to the company, its new service, Retina Go!