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GameFly Sells Cloud Streaming Tech, Team To Electronic Arts

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Los Angeles-based game streaming provider GameFly and Electronic Arts said Tuesday that Electronic Arts has acquired GameFly's cloud-streaming technology, but that GameFly will continue to operate its games-by-mail subscription service. Financial details of the acquisition were not announced.

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Industrial Toys Acquired By Electronic Arts

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Pasadena-based Industrial Toys , the video game company founded by Alex Seropian, has been acquired by Electronic Arts , EA announced on Monday afternoon. Financial details of the acquisition were not announced. According to EA, the acquisition will help the company with a focus on "new experiences" on different devices.

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AT&T Looks To Sell Warner Bros. Gaming Division

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AT&T is reportedly looking to sell its Warner gaming unit, and is reportedly talking with Take-Two Interactive, Electronic Arts and Activision Blizzard to buy the unit for about $4 billion. CNBC--citing "people familiar with the matter"--says no deal has yet been signed. Warner Bros.

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Seismic Games Acquires Grue Games

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Financial terms of the acquisition were not announced. Borrud was formerly head of Pandemic Studios, the gaming firm acquired by Electronic Arts in 2007 for $860M. Culver City-based Seismic Games announced on Thursday that it has acquired fellow, Los Angeles game development company Grue Games. READ MORE>>.

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Magnite Acquires SpotX For $1.17 Billion

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Both Magnite and SpotX operate programmatic video advertising marketplaces, with such customers as A+E Networks, Crackle Plus, The CW Network, Discovery, Disney/Hulu, Electronic Arts, Fox Corporation, fuboTV, Microsoft, Newsy, Philo TV, Pluto TV, Roku, Samsung, Sling TV, Tubi, ViacomCBS, Vizio, Vudu, WarnerMedia and Xumo.

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EA Mobile Targets Amazon's Kindle

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Los Angeles-based EA Mobile , the mobile game publishing arm of Electronic Arts, has set its sights on a new platform for its mobile games: Amazon's Kindle. EA Mobile came out of EA's acquisition of Los Angeles based Jamdat in 2005. Tags: electronic arts mobile kindle jamdat. READ MORE>>.

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Respawn Entertainment Acquired By EA For Up To $455M

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Los Angeles-based game studio Respawn Entertainment , best known for its development of the title Titanfall, has been acquired by Electronic Arts , the two said on Thursday afternoon.